# Wiseapp

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wiseapp

- Industry: Internet
- Headquarters: Seongnam-si, South Korea
- Website: www.wiseapp.co.kr
- Total disclosed funding: $1.7M
- Latest round: Series A (Jul 23, 2020)
- Investors on record: 2

## About

Founded in 2011 and based in Seoul, South Korea, Ideaware Inc., doing business as Wiseapp, offers a web-based data analytics service platform that enables retailers to make data-driven product decisions. In July 2020, Wiseapp raised KRW 2 billion in Series A funding from Primer Sazze Partners, with participation from Strong Ventures. The firm’s customers include Kakao, Naver, Toss, Samsung, Google, Starbucks, Kurley, etc. 



The company creates and sells mobile applications that analyze the market, customers, and competitors through real-time consumer market analysis for the app and retail markets. The platform also offers app marketing intelligence services such as conducting competition analysis, developing strategic marketing plans, and making investment decisions. Additionally, the firm provides retail market intelligence, such as market position and competitive status, to help brands determine their worth and develop business plans.

## Funding rounds

- Series A, Jul 23, 2020, $1.7M — Strong Ventures, Sazze Partners
- Seed, Jun 3, 2019 — Strong Ventures

## Investors

- Strong Ventures (https://capitalatlas.ai/funds/strong-ventures) — Seed, Series A
- Sazze Partners (https://capitalatlas.ai/funds/sazze-partners) — Series A