# Win-Win Group

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/win-win-group

- Industry: Software
- Headquarters: Beijing, China
- Website: www.winwin-inc.com
- Total disclosed funding: $4.1M
- Latest round: Series A (Jan 20, 2021)
- Investors on record: 7

## About

Based in Beijing, China, and established in 2016, Win-Win Group operates as a big data company in the FMCG industry. The company's founder and CEO, Jieqi Wang graduated from Tsinghua University and was once a senior product expert at Alibaba Group. The company's CTO, Mu Sun graduated from Lanzhou University and was a senior search technology expert at Alibaba Group. In January 2021, the company changed its brand name. As of 2022, it completed five rounds of financing. The company has cooperated with 60,000 supermarkets that cover the Yangtze River Delta, Pearl River Delta, North China, Sichuan, Chongqing, and other regions.

The company provides national market intelligence and big data analysis BI software for retailers. And it provides FMCG brands with offline retail monitoring services based on POS data including new product intelligence, category strategic map, and price monitoring. It involves more than 430,000 brands of commodities produced by 267,000 manufacturers. The company's clients include Pepsico, Jiangxiaobai, and Dongpeng.

## Funding rounds

- Series A, Jan 20, 2021 — DCM, Vision Plus Capital
- Series A, Aug 17, 2020 — Challenjers Venture
- Series A, Jan 25, 2018, $3.2M — Sinovation Ventures, 58.com Inc., Cheetah Mobile Inc.
- Angel, May 4, 2016, $0.9M — Sinovation Ventures, YF Capital

## Investors

- Sinovation Ventures (https://capitalatlas.ai/funds/sinovation-ventures) — Angel, Series A
- YF Capital (https://capitalatlas.ai/funds/yf-capital) — Angel
- 58.com Inc. — Series A
- Cheetah Mobile Inc. — Series A
- Challenjers Venture (https://capitalatlas.ai/funds/challenjers-venture) — Series A
- DCM (https://capitalatlas.ai/funds/dcm) — Series A
- Vision Plus Capital (https://capitalatlas.ai/funds/vision-plus-capital) — Series A