# Wild Cosmetics

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wild-cosmetics

- Industry: Consumer Products
- Headquarters: London, UK
- Website: www.wearewild.com
- Total disclosed funding: $9.4M
- Latest round: Seed (Jan 7, 2022)
- Investors on record: 4

## About

Wild Cosmetics Ltd. is a UK-based company specializing in refillable personal care products, offering sustainable and eco-friendly alternatives to traditional cosmetics. Their innovative line includes deodorants, lip balms, and body washes, appealing to environmentally conscious consumers.Founded in 2019 and headquartered in London, UK, Wild Cosmetics Ltd. focuses on providing refillable personal care solutions. The company was established by Charlie Bowes-Lyon, Farid Haddad, Freddy Ward, and Jo Smith. Wild has successfully completed 5 funding deals, with the latest Seed round raising GBP 5.000 mn led by JamJar Investments. The total amount raised to date stands at GBP 5.000 mn, with a current company valuation of GBP 58.065 mn.Wild offers a range of refillable personal care products, including natural deodorants, lip balms, body washes, and hand washes. Their products are designed to be environmentally friendly, featuring plastic-free and compostable refills. Wild's unique deodorants are available in various scents, including their summer release, "Sunkissed," and are sold in over 4,000 stores across the UK, as well as online, targeting consumers who prioritize sustainability.In the most recent year, 2023, Wild Cosmetics Ltd. generated a revenue of GBP 58,347,280, with an EBITDA of GBP 1,444,627.9 during the same period.Wild Cosmetics Ltd. plans to expand its product line by introducing new items designed for eco-conscious consumers, with a focus on innovative formulations and sustainable packaging. The company is also targeting expansion into additional markets, including Europe and North America, by the end of 2024. The recent funding from MaasInvest will support these initiatives, allowing the company to enhance product development and broaden its market reach.

## Funding rounds

- Seed, Jan 7, 2022, $6.8M — Redbus, JamJar Investments, Slingshot Ventures, Creator Ventures
- Seed, Sep 18, 2020, $2.6M — JamJar Investments, Slingshot Ventures, Creator Ventures

## Investors

- JamJar Investments (https://capitalatlas.ai/funds/jamjar-investments) — Seed
- Slingshot Ventures (https://capitalatlas.ai/funds/slingshot-ventures) — Seed
- Creator Ventures (https://capitalatlas.ai/funds/creator-ventures) — Seed
- Redbus (https://capitalatlas.ai/funds/redbus) — Seed