# WigWag

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wigwag

- Industry: Internet
- Headquarters: Austin, US
- Website: www.wigwag.com
- Total disclosed funding: $3.2M
- Latest round: Seed (Feb 25, 2016)
- Investors on record: 1

## About

WigWag Inc. develops innovative software and hardware solutions that improve operational efficiencies across diverse industries. Its advanced products cater to a wide range of clients, optimizing processes in sectors such as healthcare, finance, and logistics.WigWag Inc., founded in 2014 in Austin, US, specializes in technology solutions aimed at enhancing operational effectiveness. The company has completed a total of 2 deals, with its most recent funding round occurring on February 25, 2016. In this Seed round, WigWag Inc. raised USD 3.18 mn from Hone Capital. The firm was co-founded by Elin Flyman and Steve Ennis, with Himagiri Mukkamala serving as the current CEO.WigWag Inc. specializes in a variety of innovative solutions that target specific market needs. The company offers advanced software and hardware products that improve operational efficiencies for a diverse clientele, including large enterprises and small to medium-sized businesses in healthcare, finance, and logistics. Their flagship product, which was launched in recent years, utilizes state-of-the-art technology to enhance productivity and reduce costs for users. The products are marketed primarily in North America and Europe, tailored to meet local regulatory and operational requirements.The revenue model for WigWag Inc. combines direct sales and subscription services, creating consistent income from ongoing client relationships. Clients typically enter into agreements to access the software and support services, often structured as annual or multi-year subscriptions. Pricing varies based on deployment scale and client specifications, with premium pricing for flagship products due to their advanced features. Additionally, partnerships with distributors and resellers help expand the company's market reach, resulting in diversified revenue streams.WigWag Inc. plans to enhance its product offerings with new solutions currently in development, aiming for launch within the next 12 months. The company is also targeting expansion into new geographic markets, specifically Asia and South America, by late 2024. The recent Seed funding of USD 3.18 mn will be utilized to support these initiatives, including product development and market entry strategies.

## Funding rounds

- Seed, Feb 25, 2016, $3.2M — Hone Capital

## Investors

- Hone Capital — Seed