# Wholesum Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wholesum-co

- Industry: Business Support Services
- Headquarters: Seoul, South Korea
- Total disclosed funding: $21M
- Latest round: Series A (Sep 29, 2022)
- Investors on record: 8

## About

Founded in 2021 and based in Seoul, South Korea, Wholesum Co., Ltd. operates a platform that transforms the entrepreneur journey by discovering, acquiring, and scaling brands' micro-retailer businesses from owners. In August 2022, Wholesum Co., Ltd. raised KRW 20 billion in venture funding from Widus Partners, Kingsway Capital, and Nordstar.

The company provides a platform for the acquisition of micro-retailer businesses such as product SKUs, trademarks, OEM contracts, and e-commerce pages (reviews, ratings), and uses its technology and post-merger integration across the retail value chain to accelerate sales, enhance profit margins, and create long-term value for stakeholders. The firm's go-to-market approach is to find Korean-made brands that sell primarily on local e-commerce marketplaces.

The organization plans to use the April 2022 funding to expand its position in the e-commerce market.

## Funding rounds

- Series A, Sep 29, 2022, $17M — Bold Ventures, Antler, Kingsway Capital, Bass Ventures, KSV Global, Widus Partners, Nordstar
- Seed, Aug 5, 2021, $4.8M — Bass Ventures, Nordstar, The Ventures

## Investors

- Bass Ventures (https://capitalatlas.ai/funds/bass-ventures) — Seed, Series A
- Nordstar (https://capitalatlas.ai/funds/nordstar) — Seed, Series A
- The Ventures (https://capitalatlas.ai/funds/the-ventures) — Seed
- Bold Ventures — Series A
- Antler (https://capitalatlas.ai/funds/antler) — Series A
- Kingsway Capital (https://capitalatlas.ai/funds/kingsway-capital) — Series A
- KSV Global (https://capitalatlas.ai/funds/ksv-global) — Series A
- Widus Partners (https://capitalatlas.ai/funds/widus-partners) — Series A