# Who Gives a Crap

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/who-gives-a-crap

- Industry: Consumer Products
- Headquarters: Melbourne, Australia
- Website: www.au.whogivesacrap.org
- Total disclosed funding: $32M
- Latest round: Series A (Mar 27, 2021)
- Investors on record: 9

## About

Founded in 2012 and based in Melbourne, Australia, Good Goods Pty Ltd is a developer of recycled toilet paper, paper towels, and tissues. The company was founded by Simon Griffiths, Jehan Ratnatunga, and Danny Alexander through a crowdfunding campaign on IndieGoGo. It delivered its first product in March 2013. In September 2021, Good Goods Pty Ltd raised its latest USD 41.5 million venture funding from a group of investors that includes Grok Ventures, Verlinvest, and Craftory.

The company develops and manufactures recycled, plastic-free, and forest-friendly toilet paper, paper towels, and tissues. It also donates a portion of the profits to water/sanitation projects such as toilets. The company's product was available through its online marketplace.

The company will use the latest venture funding to scale its business and expand its social impact.

## Funding rounds

- Series A, Mar 27, 2021, $32M — Perpetual Limited, Verlinvest, JamJar Investments, AirTree Ventures, Grok Ventures, The Craftory Limited, Athletic Ventures, Tripple, Giant Leap

## Investors

- Perpetual Limited — Series A
- Verlinvest — Series A
- JamJar Investments (https://capitalatlas.ai/funds/jamjar-investments) — Series A
- AirTree Ventures (https://capitalatlas.ai/funds/airtree-ventures) — Series A
- Grok Ventures — Series A
- The Craftory Limited — Series A
- Athletic Ventures (https://capitalatlas.ai/funds/athletic-ventures) — Series A
- Tripple — Series A
- Giant Leap (https://capitalatlas.ai/funds/giant-leap) — Series A