# Whitesheep Technology Pvt.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/whitesheep-technology-pvt

- Industry: Software
- Headquarters: Thane, India
- Website: www.invideo.io
- Total disclosed funding: $50M
- Latest round: Series B (Jul 9, 2021)
- Investors on record: 11

## About

Whitesheep Technology Pvt. Ltd. is an India-based company specializing in digital video creation tools, empowering users to generate tailored video content effortlessly.Founded in 2017 and headquartered in Thane, India, Whitesheep Technology Pvt. Ltd. operates as an independent entity focused on enhancing digital content creation. The company was founded by Anshul Khandelwal. As of July 9, 2021, the firm successfully raised USD 33.2 mn in Series B funding led by Greenoaks Capital, with additional participation from Base Ventures, Hummingbird Ventures, Sequoia Capital, and Tiger Global Management. The total amount raised by the company stands at USD 35.22 mn, with a current valuation of USD 161.064 mn.Invideo AI specializes in a comprehensive suite of digital video creation tools designed to empower users to bring their creative ideas to life. The core offerings include an AI Video Generator, AI Image Generator, Animation Maker, and various specialized tools for diverse platforms such as TikTok and YouTube Shorts. These products function through intuitive interfaces that allow users to input specific parameters like video length, platform suitability, and desired voiceover accents, thus facilitating the generation of tailored video content without the need for extensive technical skills. The company caters to a wide range of end users, from social media marketers and content creators to real estate professionals and businesses seeking to enhance their advertising efforts. Invideo AI's services are accessible globally, with particular traction in markets such as North America, Europe, and Southeast Asia, where demand for digital content continues to grow.In 2023, Invideo AI reported a revenue of USD 5.88 mn. The company operates on a subscription-based revenue model, offering various pricing plans designed to accommodate different user needs. The flagship offerings, including the AI Video Generator and Animation Maker, are included in these plans, which typically feature tiered pricing based on the level of access and additional functionalities required. Transactions are primarily structured as direct-to-consumer relationships, where users subscribe to specific plans through the company's online platform. This model supports a steady revenue stream as users engage with the service consistently to produce video content for personal and business use.Whitesheep Technology Pvt. Ltd. aims to enhance its product offerings with new features and tools designed for the evolving landscape of digital content creation. The company is exploring expansion into new markets, particularly in Europe and Southeast Asia, by the end of 2023. The recent Series B funding of USD 33.2 mn is earmarked for product development and market expansion initiatives, supporting the company's strategy to solidify its presence in burgeoning digital content markets.

## Funding rounds

- Series B, Jul 9, 2021, $35M — Hong Shan, Hummingbird Ventures, Tiger Global Management, Greenoaks Capital, RTP Global, Base Ventures
- Series A, May 21, 2021, $12M — Hong Shan, Hummingbird Ventures, Tiger Global Management, RTP Global, Base Ventures, Surge
- Seed, Aug 19, 2020, $2.8M — Weekend Fund, Surge
- Seed, Oct 10, 2019 — Lightspeed Venture Partners, Blume Ventures, Omidyar Network, Surge

## Investors

- Lightspeed Venture Partners (https://capitalatlas.ai/funds/lightspeed-venture-partners) — Seed
- Blume Ventures (https://capitalatlas.ai/funds/blume-ventures) — Seed
- Omidyar Network (https://capitalatlas.ai/funds/omidyar-network) — Seed
- Surge (https://capitalatlas.ai/funds/surge) — Seed, Series A
- Weekend Fund (https://capitalatlas.ai/funds/weekend-fund) — Seed
- Hong Shan — Series A, Series B
- Hummingbird Ventures (https://capitalatlas.ai/funds/hummingbird-ventures) — Series A, Series B
- Tiger Global Management (https://capitalatlas.ai/funds/tiger-global-management) — Series A, Series B
- RTP Global (https://capitalatlas.ai/funds/rtp-global) — Series A, Series B
- Base Ventures (https://capitalatlas.ai/funds/base-ventures) — Series A, Series B
- Greenoaks Capital (https://capitalatlas.ai/funds/greenoaks-capital) — Series B