# Wetrain

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wetrain

- Industry: Software
- Headquarters: Seoul, South Korea
- Website: www.woondoc.com
- Total disclosed funding: $0.2M
- Latest round: Seed (Aug 1, 2021)
- Investors on record: 3

## About

Based in South Korea, Wetrain Inc. develops personalized fitness services, specializing in personal training and Pilates, aimed at enhancing health and wellness for diverse clients.Wetrain Inc. is a South Korean company established in 2019, focused on providing tailored fitness solutions. The firm has completed a total of 3 deals, with the most recent funding round occurring on August 1, 2021. Wetrain Inc. received KRW 300.000 mn in its latest funding round led by Magna Investment, contributing to a total amount raised of KRW 300.000 mn. The company was co-founded by Titus Jones and Wim van den Heuvel.Wetrain Inc. specializes in personalized fitness services, primarily offering personal training (PT) and Pilates sessions tailored to individual client needs. The company aims to enhance overall health and wellness by providing expert guidance through qualified instructors in a supportive environment. Customers can access these services via in-person sessions at local fitness centers or through online platforms for remote training. The target clientele includes fitness enthusiasts aiming to improve their physical condition and newcomers seeking introductory guidance in exercise. Wetrain’s services extend across urban centers in South Korea, addressing the growing demand for personalized fitness solutions.The revenue model of Wetrain Inc. is structured around direct-to-consumer transactions, mainly through the sale of fitness services such as personal training and Pilates classes. Clients engage in a subscription-based model, purchasing packages of sessions that allow for flexible scheduling and frequency of training. For example, clients may opt for multi-session packages that offer discounted rates compared to single-session purchases, encouraging regular participation. The pricing reflects the premium nature of personalized training, with clients investing in their health and fitness goals, thus fostering loyalty and repeat business through continued engagement in fitness programs.Wetrain Inc. plans to utilize the funds raised in August 2021 for various growth initiatives such as launching new products and expanding into new markets. The company is currently designing innovative fitness solutions tailored for its user base, focusing on enhancing the client experience. Additionally, Wetrain Inc. aims to broaden its reach into other urban centers across South Korea by the end of 2023. The recent funding will support the development of these products and assist in expanding the company’s geographical footprint.

## Funding rounds

- Seed, Aug 1, 2021 — Magna Investment, Korea Tech Incubator for Startup
- Seed, May 28, 2020, $0.2M — Yonsei Technology Holdings

## Investors

- Yonsei Technology Holdings (https://capitalatlas.ai/funds/yonsei-technology-holdings) — Seed
- Magna Investment (https://capitalatlas.ai/funds/magna-investment) — Seed
- Korea Tech Incubator for Startup — Seed