# We Are Arthur

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/we-are-arthur

- Industry: Software
- Headquarters: New York, US
- Website: www.endearhq.com
- Total disclosed funding: $6.9M
- Latest round: Series A (Nov 13, 2024)
- Investors on record: 2

## About

Based in New York, NY, US, and founded in 2016, We Are Arthur, Inc., doing business as Endear, operates as a software company that offers a customer relationship management platform. The company was founded by Jinesh Shah and Leigh Sevin. In January 2025, We Are Arthur, Inc. raised USD 6 million in series A funding led by new investor Channel Equity Partners, with participation from new investor Reformation Partners and other individual investors.

Endear offers a customer relationship management and omnichannel sales enablement platform for companies in the retail sector that helps them strengthen customer interactions, sales, consumer brands, and in-store and online sales. The platform’s features include clienteling, customer chat options, retail performance tracking, and product recommendation. As of 2022, the company’s platform is used by more than 800 retail stores for brands such as Gorjana, Anine Bing, Koio, and Rebag.

The company generates revenue by offering various subscription plans for its platforms, which start at USD 60 (Starter), USD 144 (Growth), USD 270 (Professional), and above USD 270 for Enterprise.Th

The company plans the January 2025 funding to develop its product, enhance customer success, and expand into new markets.

## Funding rounds

- Series A, Nov 13, 2024, $6.9M — Reformation Partners, Channel Equity Partners

## Investors

- Reformation Partners (https://capitalatlas.ai/funds/reformation-partners) — Series A
- Channel Equity Partners (https://capitalatlas.ai/funds/channel-equity-partners) — Series A