# Wattpad

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wattpad

- Industry: Media
- Headquarters: Toronto, Canada
- Website: www.wattpad.com
- Total disclosed funding: $67M
- Latest round: Series C (Apr 8, 2014)
- Investors on record: 10

## About

Wattpad Corp. is a digital storytelling platform that empowers writers and readers globally, enabling users to publish and share original literary works while connecting with a diverse community.Founded in 2007 in Toronto, Canada, Wattpad Corp. operates a platform for writers to share their stories with a global audience. The company has received a total of USD 600 mn in funding, with its most recent investment round occurring on January 20, 2021, from NAVER Webtoon. Allen Lau, one of the founders, has been instrumental in driving the company’s vision, previously having experience in the tech industry.Wattpad’s primary offering is its digital storytelling platform, which allows users to write, publish, and share their literary works with a global audience. The platform fosters a vibrant community where both aspiring and established authors can connect, receive feedback, and engage with readers. Wattpad Studios plays a crucial role in identifying talented writers on the platform, facilitating partnerships with multi-media entertainment companies to adapt popular stories into various formats such as films, television shows, and published books. The company also operates Wattpad Books, which is dedicated to publishing stories that represent diverse voices and making them accessible worldwide. These services cater to a diverse customer base that includes writers seeking exposure and publication, readers looking for original content, and media companies in search of compelling stories for adaptation. Wattpad currently serves markets across North America, Europe, and Asia, making it a global platform for storytelling.Wattpad generates revenue through various business models, including partnerships with media companies and publishers, direct-to-consumer offerings, and subscription services. Their flagship services include Wattpad Books and Wattpad Studios, which are integral to their revenue generation strategy. Transaction structures involve collaborations with global entertainment companies that seek to adapt popular stories from the platform, creating a mutually beneficial relationship. Additionally, Wattpad offers a premium subscription service that allows users to access exclusive content and features, enhancing user engagement and experience. While specific pricing details of the services are not disclosed, the revenue model is designed to capitalize on both the user base of writers and readers, as well as partnerships with established brands in the entertainment industry.

## Funding rounds

- Series C, Apr 8, 2014, $46M — Northleaf Capital Partners, August Capital, Union Square Ventures, Khosla Ventures, The Raine Group, Golden Ventures, OMERS Ventures, Version One Ventures, Framework Venture Partners
- Series B, Sep 18, 2012 — Union Square Ventures, Khosla Ventures, Golden Ventures, OMERS Ventures
- Series B, Jun 6, 2012, $17M — Union Square Ventures, Khosla Ventures, Golden Ventures
- Series A, Sep 12, 2011, $3.5M — Union Square Ventures, W Media Ventures, Golden Ventures

## Investors

- Union Square Ventures (https://capitalatlas.ai/funds/union-square-ventures) — Series A, Series B, Series C
- W Media Ventures — Series A
- Golden Ventures (https://capitalatlas.ai/funds/golden-ventures) — Series A, Series B, Series C
- Khosla Ventures (https://capitalatlas.ai/funds/khosla-ventures) — Series B, Series C
- OMERS Ventures (https://capitalatlas.ai/funds/omers-ventures) — Series B, Series C
- Northleaf Capital Partners (https://capitalatlas.ai/funds/northleaf-capital-partners) — Series C
- August Capital (https://capitalatlas.ai/funds/august-capital) — Series C
- The Raine Group (https://capitalatlas.ai/funds/the-raine-group) — Series C
- Version One Ventures (https://capitalatlas.ai/funds/version-one-ventures) — Series C
- Framework Venture Partners (https://capitalatlas.ai/funds/framework-venture-partners) — Series C