# Waggle.tv

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/waggle-tv

- Industry: Travel & Leisure
- Headquarters: San Francisco, US
- Website: www.waggle.tv
- Total disclosed funding: $2.3M
- Latest round: Seed (Dec 7, 2016)
- Investors on record: 6

## About

Waggle.tv, based in the US, operates a digital platform specializing in pet monitoring solutions that ensure the safety and comfort of pets left in various environments, particularly RVs.Waggle.tv develops innovative pet monitoring technology catering to RV owners and pet parents. Founded by David Birnbaum, the company has not undergone any notable pivots. Headquartered in San Francisco, US, Waggle.tv raised USD 2.30 mn in a SEED funding round on January 11, 2018, led by The Raine Group, alongside investors like Broadway Video Ventures and United Talent Agency, LLC. The total amount raised by the company to date is USD 2.30 mn.Waggle.tv specializes in pet monitoring solutions designed for the safety and comfort of pets, particularly in RVs. Their core products include the Waggle Pet Monitor, which provides real-time temperature and safety alerts, and Waggle Pet Cameras for remote pet supervision. Features include GPS tracking, power loss alerts, and two-way audio to enhance interaction between pet owners and their pets. The products cater to a diverse customer base across the US, Canada, and Australia, targeting traveling families and outdoor enthusiasts.Waggle.tv generates revenue through direct-to-consumer sales of its pet monitoring devices, with pricing for the Waggle Pet Monitor starting at USD 89 and Waggle Pet Cameras from USD 59. They also offer bundled products, like the RV 4G Scout Bundle at USD 149, discounted from USD 332, encouraging customers to purchase multiple items for comprehensive monitoring. The sales are conducted online via a secure checkout process.Waggle.tv aims to expand its product line with new developments in pet monitoring technology and plans to enter additional markets. The funding raised will be allocated to enhance their knowledge and networks regarding pet insurance and the broader pet industry. This strategic initiative is part of their growth strategy to strengthen their market presence and customer engagement.

## Funding rounds

- Seed, Dec 7, 2016, $2.3M — The Raine Group, Lowercase Capital, Broadway Video Ventures, Brooklyn Bridge Ventures, United Talent Agency, LLC, Coefficient Capital

## Investors

- The Raine Group (https://capitalatlas.ai/funds/the-raine-group) — Seed
- Lowercase Capital (https://capitalatlas.ai/funds/lowercase-capital) — Seed
- Broadway Video Ventures (https://capitalatlas.ai/funds/broadway-video-ventures) — Seed
- Brooklyn Bridge Ventures (https://capitalatlas.ai/funds/brooklyn-bridge-ventures) — Seed
- United Talent Agency, LLC — Seed
- Coefficient Capital (https://capitalatlas.ai/funds/coefficient-capital) — Seed