# W Labs

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/w-labs

- Industry: Consumer Products
- Headquarters: US
- Website: www.getw.com/
- Total disclosed funding: $14M
- Latest round: Series A (Jul 23, 2024)
- Investors on record: 7

## About

Based in the US, W Labs, Inc. operates as a manufacturer of personal body care products for men. The company provides products including deodorant, body wash and body spray. In July 2024, W Labs, Inc. raised USD 10.75 million in series A funding led by Shrug Capital, with participation from Range Group, 305 Ventures, Uphonest Capital, Quiet Capital and Palm Tree Crew.

The company provides a wide range of personal care products such as deodorants, body washes, body sprays, bar soaps, 2-in-1 shampoo & conditioners, hair gels, and pomades. Additionally, the firm also provides services such as accessibility features on its website for improved user experience.

## Funding rounds

- Series A, Jul 23, 2024, $11M — UpHonest Capital, Quiet Capital, Shrug Capital, Palm Tree Crew Investments, 305 Ventures, Range Group
- Seed, Jul 23, 2024, $3M — Anti Fund

## Investors

- UpHonest Capital (https://capitalatlas.ai/funds/uphonest-capital) — Series A
- Quiet Capital (https://capitalatlas.ai/funds/quiet-capital) — Series A
- Shrug Capital (https://capitalatlas.ai/funds/shrug-capital) — Series A
- Palm Tree Crew Investments (https://capitalatlas.ai/funds/palm-tree-crew-investments) — Series A
- 305 Ventures (https://capitalatlas.ai/funds/305-ventures) — Series A
- Range Group — Series A
- Anti Fund (https://capitalatlas.ai/funds/anti-fund) — Seed