# Voodoo

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/voodoo

- Industry: Internet
- Headquarters: Delhi, India
- Website: www.getvoodoo.in
- Total disclosed funding: $0.9M
- Latest round: Series A (Sep 15, 2015)
- Investors on record: 1

## About

Voodoo is a digital solutions company that focuses on enhancing user engagement and operational efficiency through innovative software applications designed for businesses across various sectors.Founded in 2015 in Delhi, India, Voodoo specializes in providing digital solutions that help businesses streamline their processes. The company raised INR 60.00 mn in a Series A funding round led by SAIF Partners in September 2015, which contributed to their current valuation of INR 254.118 mn. The founders include Arthur Swiniarski, Laurent Ritter, Léa Galice, Marco Santini, and Pierre-Olivier Corvol, with CEO Alexandre Yazdi overseeing operations.Voodoo specializes in providing a comprehensive range of innovative digital solutions aimed at enhancing user engagement and optimizing operational efficiency. The company's core offerings include a suite of software applications designed for businesses to streamline their processes and improve customer interactions. These products cater to sectors such as e-commerce, digital marketing, and project management, addressing challenges related to customer retention, workflow automation, and data analytics. With a focus on user experience, Voodoo's solutions meet the dynamic needs of small to medium-sized enterprises across diverse geographical markets, including North America, Europe, and Southeast Asia.In the most recent fiscal year, Voodoo reported a revenue of INR 208,989.6 and an EBITDA of INR 46,375.7. The company's revenue structure drives primarily from a subscription-based model, allowing clients to access their suite of products and services on a recurring basis, which facilitates a steady stream of income.Voodoo plans to utilize the funds raised in the September 2015 Series A round to regularly enhance its offerings with new features. The company is targeting expansion into additional markets, particularly in North America and Europe, aiming to increase its presence by 2025. This strategy is designed to support its long-term growth objectives while improving the overall user experience.

## Funding rounds

- Series A, Sep 15, 2015, $0.9M — SAIF Partners

## Investors

- SAIF Partners (https://capitalatlas.ai/funds/saif-partners) — Series A