# Vividence Corporation

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/vividence

- Industry: Software
- Headquarters: San Mateo, US
- Total disclosed funding: $47M
- Latest round: Series D (Dec 4, 2000)
- Investors on record: 7

## About

Founded in 1998 by Steve Ketchpel, and based in California, US, Vividence Corporation operates as a market information services and evaluation application services company that leverages data science and machine learning to serve e-businesses. In September 2004, Keynote Systems, Inc., a portfolio company of Thoma Bravo, acquired Vividence for USD 20 million. The firm serves customers like Citibank, eBay, FedEx, and Microsoft.

The company offers early Software as a Service (SaaS) offerings for automated user testing and comprehensive analysis of customer experience on websites and web applications. The platform leverages advanced data science and machine learning techniques, to extract insights and provide actionable recommendations. The firm also provides market information services, evaluation applications, and consulting focusing on online customer experience. Moreover, Vividence offers opportunities for individuals to earn gift cards by providing feedback on e-commerce sites.

## Funding rounds

- Series D, Dec 4, 2000, $34M — Kleiner Perkins, Hong Shan, Partech Partners, Seligman Investments, Angel Investors, Spring Creek Ventures, Techno-Venture Co. Ltd
- Series B, Dec 14, 1999, $13M — Kleiner Perkins, Hong Shan

## Investors

- Kleiner Perkins (https://capitalatlas.ai/funds/kleiner-perkins) — Series B, Series D
- Hong Shan — Series B, Series D
- Partech Partners (https://capitalatlas.ai/funds/partech-partners) — Series D
- Seligman Investments (https://capitalatlas.ai/funds/seligman-investments) — Series D
- Angel Investors (https://capitalatlas.ai/funds/angel-investors) — Series D
- Spring Creek Ventures — Series D
- Techno-Venture Co. Ltd — Series D