# Vivid Machines

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/vivid-machines

- Industry: Agribusiness
- Headquarters: Toronto, Canada
- Total disclosed funding: $4.3M
- Latest round: Seed (Apr 20, 2023)
- Investors on record: 12

## About

Based in Ontario, Canada, and founded in 2020 by its CEO Jenny Lemieux, and CTO Jonathan Binas, Vivid Machines Inc. operates as a provider of farming equipment that enhances the production and quality of fruits and vegetables. In April 2023, Vivid Machines Inc. raised CAD 5.8 million in seed funding led by BDC Capital, with participation from Algoma Orchards Ltd, Conexus Venture Capital, Cornell Capital, Freycinet Ventures, MaRS Investment Accelerator Fund, StandUp Ventures, Tall Grass Ventures, and W Fund. Returning investors BoxOne Ventures, Entrepreneur First and N49P Inc. also participated in the round. 

Vivid Machines Inc. develops Vithe vid-X Vision System, which automates fruit thinning and maximizes marketable yield. Its technology streamlines labor management optimizes fruit volume, and predicts yields in advance. By integrating the system, Vivid Machines is helping farmers maximize food production while minimizing waste. Additionally, the company provides predictions of fruit yields in the early stages of growth that help packhouses and marketers plan and allocate resources.

The company plans to use the seed funding to accelerate the development of additional system applications, expand its capabilities to a wider variety of fruit crops, invest in research and development, and scale its commercial operations.

## Funding rounds

- Seed, Apr 20, 2023, $4.3M — BDC Capital, MaRS Investment Accelerator Fund, Cornell Capital, Freycinet Ventures, Entrepreneur First, StandUp Ventures, Conexus Venture Capital, BoxOne Ventures, N49P, W Fund, Tall Grass Ventures, Algoma Orchards Ltd
- Seed, Jun 1, 2021 — Entrepreneur First, BoxOne Ventures, N49P

## Investors

- Entrepreneur First (https://capitalatlas.ai/funds/entrepreneur-first) — Seed
- BoxOne Ventures (https://capitalatlas.ai/funds/boxone-ventures) — Seed
- N49P (https://capitalatlas.ai/funds/n49p) — Seed
- BDC Capital (https://capitalatlas.ai/funds/bdc-capital) — Seed
- MaRS Investment Accelerator Fund (https://capitalatlas.ai/funds/mars-investment-accelerator-fund) — Seed
- Cornell Capital (https://capitalatlas.ai/funds/cornell-capital) — Seed
- Freycinet Ventures (https://capitalatlas.ai/funds/freycinet-ventures) — Seed
- StandUp Ventures (https://capitalatlas.ai/funds/standup-ventures) — Seed
- Conexus Venture Capital (https://capitalatlas.ai/funds/conexus-venture-capital) — Seed
- W Fund (https://capitalatlas.ai/funds/w-fund) — Seed
- Tall Grass Ventures (https://capitalatlas.ai/funds/tall-grass-ventures) — Seed
- Algoma Orchards Ltd — Seed
