# VisualOn

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/visualon

- Industry: Software
- Headquarters: San Jose, US
- Website: www.visualon.com
- Total disclosed funding: $3.1M
- Latest round: Series B (Dec 21, 2007)
- Investors on record: 3

## About

VisualOn Inc. provides specialized multimedia video client solutions that enhance video streaming capabilities across various platforms, targeting diverse clientele such as media companies and app developers.Founded in 2003, VisualOn Inc. is headquartered in San Jose, US, and focuses on delivering advanced video streaming solutions. The company has secured financing through 2 deals, including its most recent Series B funding of USD 2.1 mn in December 2007, led by AsiaTech Ventures and EXA Ventures.VisualOn specializes in providing a comprehensive suite of multimedia video client solutions designed for enhanced video streaming capabilities across multiple platforms. Their key offerings include the VisualOn Media Platform, which supports advanced video and audio technologies like AV1, HEVC, H.264, and CMAF. The flagship product, VisualOn Optimizer, utilizes content-adaptive encoding to reduce streaming bitrates by up to 70% while improving video quality. Their solutions cater to various end users, from mobile devices to enterprise-level streaming services, addressing challenges in video quality and bandwidth optimization for clients in North America, Europe, and Asia-Pacific.VisualOn generates revenue through a combination of subscription models and partnerships with media, entertainment, and technology clients. Their transactional structure includes licensing their software and providing ongoing support services, which may encompass upgrades and real-time optimizations. While specific pricing details are not disclosed, the revenue model is based on annual licensing fees and potential usage-based charges for their products, allowing businesses to optimize streaming capabilities while managing costs.VisualOn plans to launch new products aimed at enhancing video streaming performance, although specific release dates have not been provided. The company is looking to expand into additional geographic markets, with targeted efforts in North America, Europe, and Asia-Pacific by the end of 2024. The recent Series B funding of USD 2.1 mn will support these growth initiatives, facilitating the development of new offerings and broadening their market reach.

## Funding rounds

- Series B, Dec 21, 2007, $2.1M — AsiaTech Ventures, EXA Ventures
- Series B, Mar 1, 2006, $1M — AsiaTech Ventures, MedioStream Inc.

## Investors

- AsiaTech Ventures (https://capitalatlas.ai/funds/asiatech-ventures) — Series B
- MedioStream Inc. — Series B
- EXA Ventures — Series B