# VideoSurf

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/videosurf

- Industry: Internet
- Headquarters: San Mateo, US
- Website: www.videosurf.com
- Total disclosed funding: $16M
- Latest round: Series C (Apr 14, 2011)
- Investors on record: 1

## About

VideoSurf is a digital platform specializing in online identity verification and search services, enabling users to efficiently locate individuals across various online platforms.Founded in 2006 in San Mateo, US, VideoSurf operates a unique search engine designed for online identity verification. The company was acquired by Microsoft in November 2011 for approximately USD 100 mn, marking a strategic pivot in its business operations. VideoSurf has executed a total of 2 deals since its inception.Videosurf specializes in online identity verification and digital search services, providing users with innovative tools to locate individuals across various online platforms without incurring costs. The core product offerings revolve around a unique search engine that aggregates publicly available information, enabling users to find anyone from college friends to potential business contacts. The service is designed to address common challenges in personal and professional searches, such as reconnecting with lost acquaintances or verifying identities for safety purposes. Videosurf primarily serves individual users looking for social connections, businesses seeking to verify client identities, and professionals needing to track down sources or contacts in various fields. The platform has gained traction in North America and Europe, where it caters to diverse demographics, including students, professionals, and casual users seeking to leverage digital connectivity.Videosurf generates revenue through a subscription-based model that allows users access to premium features and enhanced search capabilities. Clients can choose from different pricing tiers that offer varying levels of service, including expanded search results and additional tools for identity verification. The company engages in direct-to-consumer transactions, where users pay for subscriptions on a monthly or annual basis. The flagship service, which includes tools for tracking down social media profiles and gathering public data, is central to its business offerings. Through this structure, Videosurf fosters ongoing relationships with its users, facilitating a continuous revenue stream driven by the increasing demand for online identity management and verification services.Following its acquisition by Microsoft in November 2011, VideoSurf plans to utilize its resources to enhance its product offerings and expand into new markets. The company is currently designing new features aimed at improving user experience and identity verification processes, although specific release dates are not provided. Future strategies include targeting international markets in Asia and South America to broaden its user base and accommodate diverse identity verification needs. The recent acquisition funding will be instrumental in supporting these strategic initiatives.

## Funding rounds

- Series C, Apr 14, 2011, $16M — Pitango

## Investors

- Pitango (https://capitalatlas.ai/funds/pitango) — Series C