# Verst

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/verst

- Industry: Internet
- Headquarters: New York, US
- Website: www.verst.co
- Total disclosed funding: $14M
- Latest round: Series A (Sep 17, 2015)
- Investors on record: 5

## About

Verst, Inc. is a digital platform specializing in professional website and blog creation, offering tools for content publishing, analytics, and customization.Founded in 2014 in New York, US, Verst, Inc. provides a comprehensive platform for content creators. In November 2017, Verst was acquired by Dropbox, Inc. for an undisclosed amount. The company has secured a total of USD 12.00 mn in funding through a SERIES A round led by Greylock Partners, which occurred on November 30, 2017, marking a significant milestone in its growth.Verst offers an all-in-one platform designed for professional website and blog creation. The core products include powerful publishing tools that enable users to publish a variety of content formats, such as articles, videos, and audio tracks, seamlessly. The platform is equipped with advanced analytics features that surface valuable data trends, providing users with smart, one-click suggestions to enhance engagement and optimize conversion rates. Verst’s modular design system allows users to customize their site's appearance flexibly, ensuring that it remains visually appealing across all devices and screen sizes. The target customer base encompasses businesses and individual content creators seeking to enhance their online presence, with a focus on markets in North America and Europe.Verst generates revenue through a subscription-based model, providing various pricing plans tailored to the needs of its clients. The service offerings may include options for individual users, small businesses, and larger enterprises, allowing for scalability depending on the volume of content and features required. Each subscription grants users access to the platform's complete suite of publishing and analytic tools, including rapid page-loading capabilities and native share tools to support audience growth. The transaction structure operates on a direct-to-consumer basis, enabling users to engage with the platform directly for their website and blog needs. Specific pricing details for individual plans or services are not disclosed, but the flexibility and comprehensive nature of Verst's offerings are indicative of its commitment to meeting diverse client requirements.Following its acquisition by Dropbox, Inc., Verst plans to leverage new resources to enhance its platform. The company is focusing on the development of new features and tools aimed at improving user experience. Furthermore, there are plans to expand into additional international markets targeting Europe and Asia by the end of 2019. The recent funding will be utilized to support these initiatives, providing necessary capital for product development and market entry.

## Funding rounds

- Series A, Sep 17, 2015, $12M — Greylock Partners
- Seed, Sep 3, 2014, $2M — TCG, Tuesday Capital, WME Group, LLC, Darling Ventures

## Investors

- TCG (https://capitalatlas.ai/funds/tcg) — Seed
- Tuesday Capital (https://capitalatlas.ai/funds/tuesday-capital) — Seed
- WME Group, LLC — Seed
- Darling Ventures (https://capitalatlas.ai/funds/darling-ventures) — Seed
- Greylock Partners (https://capitalatlas.ai/funds/greylock-partners) — Series A