# Vermillio

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/vermillio

- Industry: Software
- Headquarters: Chicago, US
- Website: www.vermill.io
- Total disclosed funding: $16M
- Latest round: Series A (Mar 3, 2025)
- Investors on record: 2

## About

Vermillio, Inc. provides an AI-driven rights management platform that safeguards intellectual property and name, image, and likeness rights, catering primarily to content creators in the entertainment and sports industries.Vermillio, Inc. specializes in AI-based rights management solutions. Founded in 2020, the company is headquartered in Chicago, US. In March 2025, Vermillio raised USD 16 mn in Series A funding co-led by DNS Capital and Sony Music Entertainment, bringing the total amount raised to USD 16 mn. The company has completed one deal to date.TraceID by Vermillio offers a comprehensive AI rights management platform designed to safeguard intellectual property (IP) and name, image, and likeness (NIL) rights in the rapidly evolving landscape of generative AI. The core product enables content creators, including talent, movie studios, and record labels, to protect their work from unauthorized usage while managing licensing agreements and usage rights effectively. The platform facilitates a secure environment for users to capitalize on new revenue opportunities generated through AI applications. By providing tools for content monitoring, reporting, and takedown management, TraceID ensures that clients can retain control over their assets and recapture lost revenue. The service primarily targets markets in North America and Europe, catering to clients in the entertainment, sports, and music industries.Revenue generation for TraceID is structured around service partnerships and licensing agreements with its clients, including prominent names in the entertainment and music sectors. The company operates on a subscription-based model, offering tiered services that include various licenses, content monitoring solutions, and rights management features tailored to the needs of content creators. Clients engage with the platform by entering into licensing agreements that delineate payment terms for the use of content, ensuring fair compensation for intellectual property utilized by generative AI platforms. The revenue model encompasses both direct-to-consumer transactions and B2B partnerships, focusing on delivering value through enhanced protection and monetization strategies for creators.Vermillio plans to utilize the USD 16 mn raised in its Series A funding in March 2025 to scale operations and enhance its artificial intelligence licensing and protection platform for content creators and IP holders. The company is set to expand its services into new markets, particularly targeting the European region by the end of 2025. Additionally, upcoming product developments are anticipated to include advanced licensing features aimed at improving the user experience for content creators.

## Funding rounds

- Series A, Mar 3, 2025, $16M — Sony Music Entertainment, DNS Capital

## Investors

- Sony Music Entertainment — Series A
- DNS Capital (https://capitalatlas.ai/funds/dns-capital) — Series A