# Veris Behavior

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/veris-behavior

- Industry: Marketing/Advertising
- Headquarters: Donostia, Spain
- Website: https://verisbehavior.com/
- Total disclosed funding: $0M
- Latest round: Seed (Feb 26, 2021)
- Investors on record: 1

## About

Based in Donostia-San Sebastian, Spain, Veris Behavior develops a marketing research application designed to analyze consumer behavior and determine their preferences by using virtual reality to attain the objective, relevant and actionable data. The company was co-founded by Alekos Martínez, Jaime Madera, and Gonzalo Azcárate and is backed by Eywa Space through the Seed funding in February 2021.

Veris Behaviour helps businesses increase sales and have better customer engagement through the simulation shopping experience, customer behavior, and data analysis. The company's services include packaging test, linear optimization, marketing promotions, and supermarket design.

Veris Behaviour plans to further develop technology for virtual environments as well as the integration of neuromarketing tools that allow obtaining data within each experiment. The company also plans to apply to other Spanish accelerators to start generating traction and obtain important business relationships.

## Funding rounds

- Seed, Feb 26, 2021, $0M — Eywa Space

## Investors

- Eywa Space (https://capitalatlas.ai/funds/eywa-space) — Seed