# Venuelabs

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/venuelabs

- Industry: Internet
- Headquarters: Seattle, US
- Website: www.venuelabs.com
- Total disclosed funding: $0.5M
- Latest round: Seed (Jan 30, 2012)
- Investors on record: 1

## About

Venuelabs is a specialized agency focused on public relations, marketing, and advertising that develops customized strategies to enhance brand visibility and engagement for its diverse clientele.Founded in 2009 and headquartered in Seattle, US, Venuelabs operates as a full-service public relations and marketing agency. The company has successfully completed 5 deals, with its most recent funding round being an Angel round in June 2015, where it raised USD 1.60 mn, bringing the total amount raised to USD 1.60 mn. In June 2015, Venuelabs was acquired by Groupon, a portfolio company of Accel Partners, Battery Ventures, New Enterprise Associates, and Technology Crossover Ventures.Venuelabs offers comprehensive public relations, marketing, and advertising services aimed at enhancing brand visibility and credibility. The agency focuses on understanding client objectives through an immersive discovery phase and develops data-driven strategies that include media outreach, brand messaging, influencer partnerships, and content creation. Its diverse client base spans startups to established brands across North America and Europe, leveraging key media relationships for optimal brand positioning.Venuelabs generates revenue through service agreements, project-based engagements, and ongoing client partnerships. Its transactional structure emphasizes B2B relationships, where clients hire Venuelabs for specific campaigns or long-term strategies. Revenue is derived from tailored packages that may include media placements, content development, and strategic consulting, with pricing aligned to the scope of services. Core offerings such as media outreach and content creation are designed to drive impactful results for clients.Following the acquisition by Groupon in June 2015, Venuelabs plans to strategize its growth by expanding into new markets. The agency aims to enhance its service offerings, potentially launching new products tailored to evolving market needs. Although specific release dates have yet to be disclosed, the focus will be on geographic expansion within North America and Europe to increase its market presence. The funding from the Angel round will be instrumental in supporting these initiatives, enabling enhanced service delivery and strategic growth.

## Funding rounds

- Seed, Jan 30, 2012, $0.5M — Alliance of Angels

## Investors

- Alliance of Angels (https://capitalatlas.ai/funds/alliance-of-angels) — Seed