# Using

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/using

- Industry: Financial Services
- Headquarters: Beijing, China
- Website: www.youzhengkeji.com
- Total disclosed funding: $1.6M
- Latest round: Angel (Sep 11, 2017)
- Investors on record: 1

## About

Using is a Beijing-based company that specializes in providing digital content and online streaming services tailored for adult audiences, enhancing leisure experiences through diverse media formats.Using, founded in 2017 and headquartered in Beijing, China, operates in the adult entertainment sector by offering a range of digital content and streaming services. The company's CEO, Tianwei Zhang, leads its operations. In September 2017, Using raised RMB 10 million in ANGEL funding from Dongxin Fund, bringing its total amount raised to RMB 10 million.Using's core offerings include a variety of digital content and online streaming services focused on adult audiences. These services are designed to deliver high-quality entertainment through video streaming and downloadable content. Users can enjoy diverse genres catered to their preferences, with the company targeting individual consumers and potential media partnerships. The services are marketed in regions with high demand for adult entertainment, particularly in North America and Europe.Using generates revenue through subscription-based and direct-to-consumer models, offering various pricing plans for user accessibility. Users typically pay monthly subscription fees for unlimited access to the content library, which includes exclusive series and premium options. Additionally, partnerships with retail platforms allow content distribution through a wholesale model, enabling the company to capture substantial market share in the adult entertainment sector.Following the recent ANGEL funding of RMB 10 million secured in September 2017, Using aims to enhance its product offerings and expand into new geographic markets. There are plans for upcoming product launches, though specific details on timelines and new markets have not been disclosed. The funding will support these strategic initiatives, allowing the company to leverage its resources for growth in the competitive landscape of digital adult entertainment.

## Funding rounds

- Angel, Sep 11, 2017, $1.6M — Dongxin Fund

## Investors

- Dongxin Fund (https://capitalatlas.ai/funds/dongxin-fund) — Angel