# Ushi

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ushi

- Industry: Internet
- Headquarters: Shanghai, China
- Website: www.ushi.com
- Total disclosed funding: $4.5M
- Latest round: Series B (Oct 13, 2011)
- Investors on record: 5

## About

Ushi is a company that specializes in premium domain names, particularly targeting the wellness sector. It provides versatile digital assets for businesses seeking to establish an online presence that resonates with a health-conscious audience.Ushi, founded in 2010 in Shanghai, China, is a company that focuses on offering premium domain names tailored for businesses in the wellness industry. The firm has successfully completed a total of 4 deals since its inception, with its latest deal occurring on October 13, 2011, when it raised USD 3.000 mn in a SERIES B round. The funding was provided by a mix of returning and new investors, including Fung Investments, Gerson Lehrman Group, Inc., Milestone Capital, Richmond Global Ventures, and SMC Capital China. The company is led by founder and CEO Hansen Lu.UsHi.com offers a premium domain name that embodies a brief, pleasant, and soothing vibe, targeting businesses in the wellness sector. This domain is versatile, applicable for use in a wellness app, yoga studio, clothing brand, or eco-friendly product line. It serves a broad range of clients looking to establish a brand identity within health and wellness markets, primarily marketed in North America and Europe, where the demand for wellness-related services is growing rapidly.The revenue model surrounding UsHi.com is primarily based on the sale of premium domain names, with a listed price of USD 198,000 for this particular domain. Transactions typically involve direct purchases, providing immediate ownership of the digital asset to clients, which include entrepreneurs and businesses seeking a memorable web address that aligns with their brand vision. This straightforward pricing strategy reflects the value placed on unique and marketable domain names in the online ecosystem.In October 2011, Ushi received USD 3.000 mn in its SERIES B financing round, which will support the company’s strategy for future growth. The funding will be utilized to enhance its product offerings and expand into new markets, particularly in the North American and European regions, where the demand for wellness-related services continues to increase. Ushi is focused on solidifying its presence in these markets by developing additional premium domain options tailored for niche businesses in the wellness sector.

## Funding rounds

- Series B, Oct 13, 2011, $3M — Milestone Capital, Gerson Lehrman Group, Inc., Fung Investments, Richmond Global Ventures, Shanghai SMC Capital
- Series A, Oct 20, 2010, $1.5M — Milestone Capital, Fung Investments, Richmond Global Ventures, Shanghai SMC Capital

## Investors

- Milestone Capital — Series A, Series B
- Fung Investments — Series A, Series B
- Richmond Global Ventures (https://capitalatlas.ai/funds/richmond-global-ventures) — Series A, Series B
- Shanghai SMC Capital (https://capitalatlas.ai/funds/shanghai-smc-capital) — Series A, Series B
- Gerson Lehrman Group, Inc. — Series B