# Urbanic

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/urbanic

- Industry: Consumer Products
- Headquarters: Hangzhou, China
- Website: www.urbanic.com
- Total disclosed funding: $150M
- Latest round: Series C (Nov 21, 2023)
- Investors on record: 8

## About

Established in 2019 and based in Hangzhou, China, Urbanic is a company that specializes in fast-moving merchandise, providing goods including apparel, accessories, and home furnishings by integrating supply chain resources in China for sale in emerging regions such as Latin America, Brazil, Mexico, and India. The company's founder, Mr. Xue Chi, worked at Google, and co-founder, Mr. Deng Qiulin, worked at Alibaba, and the team members have experience backgrounds in fashion brands such as LVMH and Chanel. In November 2023, it closed a round of USD 150 million series C funding.

The company has created a FMCG brand that offers merchandise, including apparel, accessories, and home furnishings, with a consumer base of 20- to 44-year-olds, and sells to emerging regions such as Latin America, Brazil, Mexico, and India. The company currently offers more than 100,000 women's clothing products, and in terms of sales channels, the company is an app-based company that utilizes a large-scale language model based on artificial intelligence and machine learning models, which enables it to systematically generate fashion designs, AIGC-based ideas and content to provide customized pushes to consumers.

## Funding rounds

- Series C, Nov 21, 2023, $150M — Mirabaud Asset Management, D1 Capital Partners, Jam Fund
- Series A, Mar 30, 2020 — Fosun RZ Capital
- Series A, Dec 1, 2019 — Hong Shan, CDH Investments, Nexus Venture Partners
- Angel, Feb 20, 2019 — Unity Ventures

## Investors

- Unity Ventures (https://capitalatlas.ai/funds/unity-ventures) — Angel
- Hong Shan — Series A
- CDH Investments (https://capitalatlas.ai/funds/cdh-investments) — Series A
- Nexus Venture Partners (https://capitalatlas.ai/funds/nexus-venture-partners) — Series A
- Fosun RZ Capital (https://capitalatlas.ai/funds/fosun-rz-capital) — Series A
- Mirabaud Asset Management (https://capitalatlas.ai/funds/mirabaud-asset-management) — Series C
- D1 Capital Partners (https://capitalatlas.ai/funds/d1-capital-partners) — Series C
- Jam Fund (https://capitalatlas.ai/funds/jam-fund) — Series C