# Urban You

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/urban-you-pty

- Industry: Internet
- Headquarters: Sydney, Australia
- Website: www.urbanyou.com.au
- Total disclosed funding: $1.5M
- Latest round: Series A (Jul 3, 2017)
- Investors on record: 2

## About

Urban You Pty Ltd is a service-oriented platform that connects clients with various home service providers, offering efficient solutions for cleaning, gardening, and maintenance needs across Australia.Founded in 2014 and headquartered in Sydney, Australia, Urban You Pty Ltd operates as a platform that links customers to home service providers. The company has engaged in four deals, with the latest funding round being a Series A in July 2018, raising USD 1.00 mn led by EVP. In July 2018, Urban You was acquired by Oneflare Pty Ltd, part of Microequities Asset Management.UrbanYou.com.au primarily offers a platform that connects customers with various home services, facilitating the booking and management of cleaning, gardening, and maintenance solutions. Their core offerings include residential and commercial cleaning services, lawn care, and handyman services, targeting both individual homeowners and businesses. The user-friendly interface allows clients to select services tailored to their needs, addressing challenges such as finding trustworthy providers and scheduling appointments. Urban You serves a diverse clientele across major Australian metropolitan areas, including Sydney, Melbourne, and Brisbane.Urban You's revenue model is based on service fees charged to customers for home services booked through their platform. Transactions occur directly between clients and service providers, with Urban You receiving a percentage of each job completed. This structure allows for flexibility and partnerships with service providers, enhancing the client experience. Their flagship services include competitively priced cleaning packages to attract a range of customer segments, while fostering ongoing relationships with service providers to maintain quality and ensure repeat business.Looking ahead, Urban You plans to expand its offerings and geographic reach following its acquisition by Oneflare Pty Ltd. The company aims to introduce new products designed to enhance service delivery and efficiency. Specific market expansions are being considered, though details on targeted regions and timeline have not been disclosed. The recent funding from the Series A round will support these initiatives, assisting in the development of upcoming products and potential market entries.

## Funding rounds

- Series A, Jul 3, 2017, $1M — EVP
- Seed, Oct 15, 2015, $0.5M — Grand Prix Capital

## Investors

- Grand Prix Capital (https://capitalatlas.ai/funds/grand-prix-capital) — Seed
- EVP (https://capitalatlas.ai/funds/evp) — Series A
