# Urban Fable Basketball Club (Beijing) Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/urban-fable-basketball-club-beijing-co

- Industry: Travel & Leisure
- Headquarters: Beijing, China
- Website: www.ikaihuo.com
- Latest round: Series A (Oct 30, 2018)
- Investors on record: 2

## About

Urban Fable Basketball Club (Beijing) Co., Ltd. is a company that provides innovative digital solutions focused on enhancing business operations, specializing in project management, CRM systems, and advanced analytics tools.Established in 2010 in Beijing, China, Urban Fable Basketball Club (Beijing) focuses on delivering digital solutions for various sectors. The company has successfully completed three deals, with the most recent funding round occurring on October 30, 2018, which included investments from Shunwei Capital Partners and Volcanics Venture. The firm has not undergone any significant pivots or changes in strategy since its inception.The company specializes in offering a suite of innovative digital solutions aimed at enhancing business operations across various sectors. Its core products include a comprehensive project management platform, a robust customer relationship management (CRM) system, and advanced analytics tools that enable clients to derive actionable insights from their data. These products are designed to streamline workflows, improve customer engagement, and facilitate data-driven decision-making for businesses of all sizes, catering to a diverse client base, including small to medium enterprises (SMEs) and large corporations primarily in sectors such as technology, retail, and finance. The geographical markets for these offerings extend to North America, Europe, and select regions in Asia, where the demand for digital transformation and efficiency is rapidly growing.The company's revenue model is founded on a subscription-based structure that allows clients to access its products and services through tiered pricing plans. Clients typically engage in annual or monthly subscriptions, which provide them with access to the full suite of software solutions, including updates and customer support. Additionally, the company may offer partnership opportunities for larger organizations, enabling them to leverage the solutions for their own client bases. The flagship products, integral to the company's offerings, are priced competitively within the market to attract a broad range of customers. Transactions are structured to facilitate easy onboarding and integration, ensuring clients can quickly derive value from the services provided.Urban Fable Basketball Club (Beijing) Co., Ltd. plans to utilize the recent funding raised in October 2018 to support the development of new digital products and expand its market presence. The company aims to launch enhancements to its existing product suite by the end of 2023 and is targeting expansion into additional markets in Southeast Asia and Europe by 2024. These initiatives are expected to leverage the financial support received from returning investors and individual participants in the latest funding round.

## Funding rounds

- Series A, Oct 30, 2018 — Shunwei Capital, Volcanics Venture
- Series A, Mar 9, 2017 — Shunwei Capital

## Investors

- Shunwei Capital (https://capitalatlas.ai/funds/shunwei-capital) — Series A
- Volcanics Venture (https://capitalatlas.ai/funds/volcanics-venture) — Series A