# UNOWN

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/unown

- Industry: Software
- Headquarters: Hamburg, Germany
- Website: www.unown-fashion.com
- Total disclosed funding: $2.4M
- Latest round: Seed (Mar 10, 2022)
- Investors on record: 3

## About

Based in Hamburg, Germany, and founded in 2019 by Linda Ahrens, and Tina Spießmacher, Leasing for Good GmbH, d.b.a. UNOWN, a.k.a. UNOWN Fashion is a SaaS (software-as-a-service) company that allows individuals to secure a share in the growing leasing market by leasing their assets, such as dresses, tops, bottoms, jackets, and accessories to consumers. In May 2022, Leasing for Good GmbH raised EUR 2 million in seed funding led by Ubermorgen Ventures, with participation from APX and Vealo Ventures.

The company offers a digital platform that enables individuals to lease clothes and accessories from multiple brands, including Closed, IVY OAK, Samsoe Samsoe, Scotch and Soda, Marc O'Polo, Hey Honey Yoga, Lanius, Ganni, and more. In addition, Leasing for Good GmbH provides its online shop and a mobile application for customers to select and rent apparel and accessories.

The firm generates revenue from renting apparel and accessories through its e-commerce platform.

Leasing for Good GmbH plans to use its proceeds from May 2022 funding to scale its B2B software.

## Funding rounds

- Seed, Mar 10, 2022, $2.2M — Vealo Ventures, APX, Ubermorgen Ventures
- Seed, Nov 7, 2019, $0.2M — APX

## Investors

- APX (https://capitalatlas.ai/funds/apx) — Seed
- Vealo Ventures (https://capitalatlas.ai/funds/vealo-ventures) — Seed
- Ubermorgen Ventures (https://capitalatlas.ai/funds/ubermorgen-ventures) — Seed