# Unmade

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/unmade

- Industry: Software
- Headquarters: London, UK
- Website: www.unmade.com
- Total disclosed funding: $8.9M
- Latest round: Seed (May 28, 2019)
- Investors on record: 6

## About

Unmade Limited is a technology company specializing in agile, on-demand apparel production solutions that simplify customized manufacturing for brands and retailers.Founded in 2013, Unmade Limited operates from London, UK, providing innovative software solutions for the apparel industry. The company was established by Arjun Arora, Ben Alun-Jones, and Hal Watts. It has secured a total of GBP 4.500 mn in funding through multiple deals, with the most recent being a Seed round led by Octopus Investments on July 10, 2024. Unmade has undergone strategic pivots to enhance its technological offerings, continuously adapting to market demands.Unmade specializes in providing a software platform focused on agile and on-demand apparel production solutions, primarily aimed at addressing the complexities of customized manufacturing. The company’s core offerings facilitate automated customization that integrates seamlessly with existing production workflows, ensuring that every design visualization is ready for mass production. Unmade's system automates various stages of the manufacturing process, effectively reducing lead times, minimizing manual interventions, and enhancing overall production accuracy. Their technology serves a diverse customer base, including brands and retailers across multiple geographical markets such as North America and Europe, who are looking to streamline their operations while maintaining product integrity.Unmade's revenue model is structured around partnerships and B2B transactions, where clients integrate the company’s software into their existing manufacturing frameworks. The company generates income primarily through subscription-based services that grant clients access to their automation tools and production capabilities. Transactions typically involve a contractual agreement where clients pay for the use of Unmade's platform, which is designed to enhance operational efficiency and reduce costs related to traditional production methods. Additionally, the company engages with brands that utilize their software for custom teamwear and apparel, further diversifying their revenue streams.In July 2024, Hi-Tech Apparel Co. Ltd acquired Unmade Limited, enabling the integration of Unmade's UnmadeOS platform with Hi-Tech's manufacturing expertise to deliver a leading custom apparel and teamwear solution. The acquisition underscores Unmade's strategy to enhance its offerings and expand its market presence. Funding from the recent Seed round will support the development of new products aimed at improving operational efficiency and entering new geographical markets.

## Funding rounds

- Seed, May 28, 2019, $5.7M — MMC Ventures, Felix Capital, Octopus Investments
- Seed, Jun 18, 2015, $3.2M — Connect Ventures, Ballpark Ventures, Playfair Capital, Felix Capital

## Investors

- Connect Ventures — Seed
- Ballpark Ventures (https://capitalatlas.ai/funds/ballpark-ventures) — Seed
- Playfair Capital (https://capitalatlas.ai/funds/playfair-capital) — Seed
- Felix Capital (https://capitalatlas.ai/funds/felix-capital) — Seed
- MMC Ventures (https://capitalatlas.ai/funds/mmc-ventures) — Seed
- Octopus Investments (https://capitalatlas.ai/funds/octopus-investments) — Seed