# Underlining Beauty

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/underlining-beauty

- Industry: Consumer Products
- Headquarters: Glendale, US
- Website: www..underlining.com/
- Total disclosed funding: $6M
- Latest round: Seed (Feb 1, 2022)
- Investors on record: 1

## About

Based in California, US, Underlining is a beauty and wellness company that creates innovative products across multiple beauty verticals. In February 2022, Underlining Beauty LLC raised USD 6 million in seed funding led by new investor Nordic Eye Venture Capital.

The company runs three product lines, with its own brands -- Nailboo, for nail products, HIDE, for skincare and cosmetic products, and TATBROW for eyebrow products.

The company will use the funds raised in 2022 to further its direct-to-consumer business, expand its product lines, and launch in retail and multiple international locations.

## Funding rounds

- Seed, Feb 1, 2022, $6M — Fiftyfive Capital

## Investors

- Fiftyfive Capital (https://capitalatlas.ai/funds/fiftyfive-capital) — Seed