# Two Moms in the Raw

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/two-moms-in-the-raw

- Industry: Food
- Headquarters: Lafayette, US
- Website: www.twomomsintheraw.com
- Total disclosed funding: $3.5M
- Latest round: Series A (Sep 17, 2013)
- Investors on record: 1

## About

Two Moms in the Raw, Inc. is a company focused on producing organic and raw snack foods, offering healthy options designed for health-conscious consumers. Their product range emphasizes nutritious, gluten-free snacks.Two Moms in the Raw, Inc. specializes in organic, raw food products, primarily targeting the health snack market. Founded in 2006 and headquartered in Lafayette, US, the company raised USD 3.5 mn in Series A funding from NGEN Partners in September 2013. The company has completed one total deal to date, with no pivots or changes in business strategy reported. The founder's background details are not available.Two Moms in the Raw specializes in a range of organic and raw food products, with a focus on healthy snacks that cater to the growing demand for nutritious, gluten-free options. Their core offerings include raw granola bars, nut-based snacks, and cookie dough made from high-quality, all-natural ingredients, aimed at health-conscious consumers. The company serves a diverse customer base that includes health food stores, supermarkets, and direct-to-consumer channels across the United States and Canada, emphasizing organic sourcing and sustainable practices in its product offerings.The revenue model of Two Moms in the Raw is based on direct-to-consumer sales and partnerships with retailers and health food outlets. This strategy ensures a broad audience reach while maintaining a strong presence in the health-focused retail sector. Customers can purchase products online through the company’s website or at retail locations, enhancing customer engagement and brand loyalty. Pricing structures have been established for flagship products like raw granola bars and nut-based snacks, tailored to various segments within the health-conscious consumer market, promoting consistent revenue generation.Following their Series A funding round in September 2013, where Two Moms in the Raw raised USD 3.5 mn, the company is planning to expand its product line with new offerings aimed at the organic snack market. Specific details regarding the launch of these upcoming products have not been disclosed. Additionally, the company is focusing on geographical expansion into new markets, particularly targeting areas within the US and Canada to increase their market presence. The recent funding will be utilized to support these initiatives and facilitate the development of new products.

## Funding rounds

- Series A, Sep 17, 2013, $3.5M — NGEN Partners

## Investors

- NGEN Partners (https://capitalatlas.ai/funds/ngen-partners) — Series A