# TVSmiles

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tvsmiles

- Industry: Media
- Headquarters: Berlin, Germany
- Website: www.tvsmiles.de
- Total disclosed funding: $13M
- Latest round: Series A (Sep 7, 2015)
- Investors on record: 7

## About

TVSmiles is an interactive quiz-based mobile application that engages users with diverse quizzes, enabling them to earn rewards while enjoying various entertainment options.TVSmiles is a mobile platform that allows users to participate in quizzes and earn rewards. Founded in 2013 in Berlin, Germany, it has undergone no significant pivots since its inception. The company has secured a total of 5 funding deals, with its most recent funding round being a Series A of EUR 5.000 mn led by Omnes Capital on March 23, 2016. The company has a current valuation of EUR 27.930 mn.TVSmiles operates primarily as a quiz-based mobile application designed to engage users through a diverse array of quizzes across multiple categories. The core offering of the app allows users to participate in quizzes, test their knowledge, and earn rewards such as "Smiles," which can be redeemed for various benefits. The app facilitates users in testing applications, watching videos, and taking surveys, while also providing cashback options for online shopping. The service is designed for a broad audience, appealing to trivia enthusiasts and everyday users seeking entertainment and rewards for their engagement. TVSmiles is available in various international markets, including Germany, Austria, and Switzerland, reflecting its strategic focus on the DACH region.TVSmiles generates revenue through a combination of advertising partnerships and user engagement strategies. Users can earn rewards by participating in quizzes and completing promotional activities, which in turn drives traffic to partner brands and generates advertising revenue. The platform operates on a model that includes direct-to-consumer interactions, where advertisers pay for exposure through the app, capitalizing on the engaged user base. Specific pricing plans or revenue-sharing agreements with partners are not disclosed in the available information, but the app's monetization strategy hinges on user participation and the effectiveness of promotions. This model not only incentivizes user interaction but also enhances the overall value proposition for advertisers looking to reach a targeted audience.TVSmiles plans to enhance its product offerings by developing new features for its quiz platform and launching additional interactive content that caters to user preferences. The company is focused on expanding its presence into further segments of Europe, aiming to penetrate markets beyond the DACH region by 2024. The recent funding of EUR 5.000 mn will be utilized to support the development of these new features and to facilitate the market expansion efforts.

## Funding rounds

- Series A, Sep 7, 2015, $5.6M — Ventech, Omnes Capital, Headline, German Startups Group
- Series A, Feb 28, 2014, $7M — Ventech, Headline, German Startups Group, Brandenburg Ventures, TVSmiles, MAGIX Software GmbH

## Investors

- Ventech (https://capitalatlas.ai/funds/ventech) — Series A
- Headline (https://capitalatlas.ai/funds/headline) — Series A
- German Startups Group (https://capitalatlas.ai/funds/german-startups-group) — Series A
- Brandenburg Ventures (https://capitalatlas.ai/funds/brandenburg-ventures) — Series A
- TVSmiles — Series A
- MAGIX Software GmbH — Series A
- Omnes Capital (https://capitalatlas.ai/funds/omnes-capital) — Series A