# Try Basket

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/try-basket

- Industry: Software
- Headquarters: London, UK
- Website: www.trybasket.com
- Total disclosed funding: $2.6M
- Latest round: Seed (Oct 16, 2021)
- Investors on record: 1

## About

Try Basket, based in London, UK, is a digital platform founded in 2018 that enhances the shopping and gifting experience through customizable wishlists and price tracking.Try Basket is a platform that allows users to create customizable wishlists from various retailers. Founded in 2018 in London, UK, by Lex Deak and William Neill, the company raised GBP 1.86 million in Seed funding on October 16, 2021, from Lightbank. The total amount raised to date is GBP 1.86 million, with a current valuation of GBP 6.427 million.Try Basket offers a digital platform that streamlines shopping through its wishlist functionality. Users can save items from different retailers, track prices, share lists with others, and receive notifications for price drops. The service addresses common consumer challenges such as organization and decision fatigue, particularly for gifting occasions. The platform is accessible on iOS, Android, and web interfaces, serving over 250,000 users, mainly in North America and Europe, who seek efficient shopping management.Try Basket generates revenue by partnering with retailers on its platform, enhancing user experience through price tracking and discount code applications. The revenue model is transactional, focusing on direct-to-consumer interactions for personalized shopping experiences. The platform may also introduce subscription models or premium services in the future, but specific pricing details have not been disclosed. These offerings aim to boost the overall shopping experience and encourage repeat usage.Following the GBP 1.86 million Seed funding from Lightbank in October 2021, Try Basket plans to leverage this investment for product development and market expansion. Upcoming initiatives include the launch of new features on the platform aimed at enhancing user engagement. The company is also targeting expansion into additional markets in Europe and North America by the end of 2023, seeking to increase its user base and improve service accessibility.

## Funding rounds

- Seed, Oct 16, 2021, $2.6M — Lightbank

## Investors

- Lightbank (https://capitalatlas.ai/funds/lightbank) — Seed