# TrueDemand Software

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/truedemand-software

- Industry: Software
- Headquarters: Jacksonville, US
- Website: www.tdemand.com
- Total disclosed funding: $17M
- Latest round: Series C (Feb 27, 2008)
- Investors on record: 3

## About

TrueDemand Software, Inc. specializes in premium domain name sales, providing businesses with essential digital assets to enhance their online presence and branding.TrueDemand Software, Inc. operates in the domain name industry, focusing on delivering key digital assets for businesses. The company was acquired by Acosta in December 2009. The headquarters is located in Jacksonville, US. The founder's details are not provided. The company has successfully raised a total of USD 2.70 mn through its Series C funding round, which occurred on December 3, 2009. This funding round saw participation from investors including Bay Partners, Mayfield Fund, and Presidio Partners.TDemand.com offers a premium domain name for sale, priced at USD 4,995 or available through a financing option of USD 138.75 per month for 36 months. This domain functions as a crucial online identifier, enabling businesses to create websites, develop branding, and effectively engage with customers. The target market includes entrepreneurs, small to medium-sized enterprises, and digital marketers in North America and Europe, all aiming to strengthen their digital footprint.Revenue for TDemand.com is primarily generated from domain name sales, with a pricing structure that supports both one-time purchases and payment plans. Customers can either buy the domain outright for USD 4,995 or opt for a structured financial agreement with monthly installments over three years. This approach accommodates various customer segments, including direct purchases and potential partnerships with web development firms, and is supported by a 30-day satisfaction guarantee.Future growth strategies for TrueDemand Software include ongoing development in enhancing their domain offerings. The company aims to expand into additional markets in North America and Europe by leveraging the recent funding of USD 2.70 mn from the Series C round to support these initiatives. The recent acquisition by Acosta may also provide strategic advantages in scaling operations and market penetration.

## Funding rounds

- Series C, Feb 27, 2008, $2.7M — Bay Partners, Mayfield Fund, Presidio Partners
- Series B, Aug 30, 2006, $8M — Bay Partners, Mayfield Fund, Presidio Partners
- Series A, Aug 2, 2005, $6M — Bay Partners, Mayfield Fund

## Investors

- Bay Partners (https://capitalatlas.ai/funds/bay-partners) — Series A, Series B, Series C
- Mayfield Fund (https://capitalatlas.ai/funds/mayfield-fund) — Series A, Series B, Series C
- Presidio Partners (https://capitalatlas.ai/funds/presidio-partners) — Series B, Series C