# Triggr

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/triggr

- Industry: Software
- Headquarters: Pyrmont, Australia
- Website: www.triggr.ai
- Total disclosed funding: $0.9M
- Latest round: Seed (May 18, 2021)
- Investors on record: 5

## About

Based in Sydney, Australia, and founded in 2017 by Tom Rielly, Lead Lab Australia Pty Ltd, d.b.a. Triggr operates a provider of Software as a Service (SaaS) platform that offers data and analytics on customers' technologies, funding, employees and interests. In August 2018, Lead Lab Australia Pty Ltd. raised AUD 0.4 million in seed funding.

The company provides a sales intelligence platform for business-to-business (B2B) enterprises to close deals by utilizing real-time public intent data. The platform offers a wide range of features, including sales and marketing alignment, marketing automation, outsourced demand generation, sales enablement, CRM integration, sales training, and more to marketers, salespeople, recruiters, and entrepreneurs to access insights into the businesses and people that are related to them.

Triggr generates revenue from the subscription of its platform, which costs about USD 33 per month.

## Funding rounds

- Seed, May 18, 2021, $0.6M — Flying Fox Ventures, Bng Founders Club Pty Ltd, Liquid Capital Group Pty Limited
- Seed, Jul 6, 2017, $0.2M — H2 Ventures, Hughes Super Investments Pty Ltd

## Investors

- H2 Ventures (https://capitalatlas.ai/funds/h2-ventures) — Seed
- Hughes Super Investments Pty Ltd — Seed
- Flying Fox Ventures (https://capitalatlas.ai/funds/flying-fox-ventures) — Seed
- Bng Founders Club Pty Ltd — Seed
- Liquid Capital Group Pty Limited — Seed