# TRIA Beauty

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tria-beauty

- Industry: Medical Devices & Equipment
- Headquarters: Dublin, US
- Website: www.triabeauty.com
- Total disclosed funding: $102M
- Latest round: Series D (Jun 3, 2013)
- Investors on record: 11

## About

TRIA Beauty, Inc. focuses on advanced laser technology solutions for at-home hair removal and skin rejuvenation, providing clinically validated devices for consumers seeking effective beauty treatments.TRIA Beauty, Inc. was founded in 2003 and is headquartered in Dublin, US. The company specializes in innovative laser technology for effective home beauty solutions. Notably, in October 2014, TRIA raised USD 8.50 mn in a VENTURE DEBT funding round from unspecified investors, contributing to its total amount raised of USD 2.99 mn. The company has completed 14 deals in its history.Tria Laser USA specializes in clinically proven laser technology for at-home hair removal and skin resurfacing. Their flagship products include the Tria 4X Hair Removal Laser, which provides up to 75% hair reduction after just two treatments, and the Tria SmoothBeauty™ Skin Resurfacing Laser, targeting fine lines and wrinkles with 78% of users reporting smoother skin after use. These devices cater to consumers in North America and select international markets seeking effective and validated beauty solutions.Tria Laser operates a direct-to-consumer sales model through its online platform, where it sells its products at set retail prices. The company focuses on one-time purchases rather than subscription services, reflecting the premium nature of its offerings. The pricing strategy is aimed at consumers prioritizing high-quality, clinically proven beauty technology, with potential partnerships with beauty retailers to expand reach.TRIA Beauty, Inc. is exploring the development of new products to enhance its portfolio and meet consumer demands. The company aims for geographic expansion into additional international markets by late 2024. The recent funding of USD 8.50 mn raised in October 2014 will be utilized to fuel these product development initiatives and market expansion strategies.

## Funding rounds

- Series D, Jun 3, 2013, $41M — Technology Partners, Morgan Stanley Investment Management, De Novo Ventures, Vivo Capital, Aisling Capital, Bay City Capital, Amorepacific Ventures
- Series E, Aug 13, 2010, $16M — Technology Partners, De Novo Ventures, Vivo Capital, Aisling Capital
- Series E, Jul 3, 2008, $30M — Technology Partners, De Novo Ventures, Vivo Capital, Aisling Capital
- Series D, Oct 31, 2006, $4M — Technology Partners, De Novo Ventures, Aphelion Capital, SDL Ventures, Incubic
- Series C, Dec 15, 2005, $6M — Global Venture Capital, SDL Ventures, Incubic
- Series B, Jan 28, 2005, $5.5M — Incubic

## Investors

- Incubic (https://capitalatlas.ai/funds/incubic) — Series B, Series C, Series D
- Global Venture Capital (https://capitalatlas.ai/funds/global-venture-capital) — Series C
- SDL Ventures (https://capitalatlas.ai/funds/sdl-ventures) — Series C, Series D
- Technology Partners — Series D, Series E
- De Novo Ventures (https://capitalatlas.ai/funds/de-novo-ventures) — Series D, Series E
- Aphelion Capital (https://capitalatlas.ai/funds/aphelion-capital) — Series D
- Vivo Capital (https://capitalatlas.ai/funds/vivo-capital) — Series E, Series D
- Aisling Capital (https://capitalatlas.ai/funds/aisling-capital) — Series E, Series D
- Morgan Stanley Investment Management — Series D
- Bay City Capital (https://capitalatlas.ai/funds/bay-city-capital) — Series D
- Amorepacific Ventures (https://capitalatlas.ai/funds/amorepacific-ventures) — Series D