# Trendstream

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/trendstream

- Industry: Software
- Headquarters: London, UK
- Website: www.gwi.com
- Total disclosed funding: $220M
- Latest round: Series B (Feb 1, 2022)
- Investors on record: 7

## About

Trendstream Limited delivers advanced consumer insights through its innovative platform, helping brands and agencies decode complex consumer behaviors effectively.Trendstream Limited, founded in 2009, is headquartered in London, UK. The company focuses on providing consumer insights solutions and has successfully raised a total of USD 180 mn over various funding rounds, with the latest being Series B funding amounting to USD 180 mn on February 1, 2022, led by Permira and including investors such as Carta Ventures, FullStory, Inc., G2 Capital, Klarna Bank AB, and Sysdig, Inc. The company has completed a total of 2 deals since its inception.Trendstream Limited offers GWI, a robust consumer insights platform, which provides on-demand research to brands and agencies. The platform, featuring GWI Spark, utilizes artificial intelligence to generate insights from a database of nearly a million consumer surveys, facilitating informed decision-making across diverse sectors. Services cater to various industries, including marketing firms, media companies, and educational institutions, focusing on detailed audience segmentation across geographical regions, including North America, Europe, and parts of Asia.In the most recent fiscal year, Trendstream Limited reported revenues of USD 41.40 mn, with an EBITDA of USD -10.41 mn.Following the Series B funding round in February 2022, Trendstream Limited plans to enhance its software as a service (SaaS) platform and expand its market presence. The funding will support the development of new product features and the exploration of additional geographic regions to enhance service delivery. Specific targets for expansion are not disclosed, but the company aims to leverage its recent funding to drive growth effectively.

## Funding rounds

- Series B, Feb 1, 2022, $180M — Permira, Klarna Bank AB, FullStory, Inc., Sysdig, Inc., Carta Ventures, G2 Capital
- Series A, Jul 25, 2018, $40M — Stripes

## Investors

- Stripes (https://capitalatlas.ai/funds/stripes) — Series A
- Permira (https://capitalatlas.ai/funds/permira) — Series B
- Klarna Bank AB — Series B
- FullStory, Inc. — Series B
- Sysdig, Inc. — Series B
- Carta Ventures (https://capitalatlas.ai/funds/carta-ventures) — Series B
- G2 Capital (https://capitalatlas.ai/funds/g2-capital) — Series B