# Treadfit Technologies Pvt.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/treadfit-technologies-pvt

- Industry: Consumer Services
- Headquarters: Bangalore, India
- Website: www.tread.fit
- Total disclosed funding: $1.1M
- Latest round: Seed (Oct 13, 2020)
- Investors on record: 4

## About

Treadfit Technologies Pvt. Ltd. specializes in innovative fitness solutions that enhance user engagement through personalized workout programs and fitness tracking technology, contributing to healthier lifestyles.Founded in 2020 in Bangalore, India, Treadfit Technologies Pvt. Ltd. is focused on providing a comprehensive fitness platform. The company has successfully completed 2 deals, with its most recent funding round being a Seed round of INR 80.000 mn on June 10, 2021, with investors including Better Capital, First Cheque, Stanford Angels & Entrepreneurs, and Whiteboard Capital. The founder, Avarneet Dule, has a background in entrepreneurship, although details of previous ventures are not publicly available.Treadfit's core offerings involve innovative fitness solutions aimed at enhancing user engagement and promoting healthier lifestyles. The company provides a platform integrating fitness tracking technology with personalized workout programs, catering to fitness enthusiasts and individuals looking to improve health. Its customer base includes personal trainers, gyms, and corporate wellness programs, reaching a broad audience across North America and parts of Europe. The company gained traction with its flagship product released in 2021, evolving to incorporate user feedback and technological advancements.Treadfit generates revenue primarily through a subscription-based model, allowing users to access fitness services either monthly or annually. Clients, including fitness centers and individual users, engage with the platform through various pricing tiers that cater to different levels of engagement. The company also partners with gyms and fitness professionals, creating a B2B revenue stream that diversifies its income sources. Transactions typically involve recurring fees for ongoing access to services, along with potential upselling of premium features or personalized coaching services, aimed at maintaining customer retention and expanding the user base.Looking ahead, Treadfit plans to launch smart fitness hardware products, starting with smart bikes. This initiative is supported by the recent acquisition of the company by Diverse Retails Private Limited, which took place in June 2021. The acquisition, involving several prominent investors, positions Treadfit for expansion into new markets, particularly focusing on smart fitness solutions. This strategic growth plan aims to leverage the latest funding to enhance product offerings and user experience, solidifying its presence in the competitive fitness sector.

## Funding rounds

- Seed, Oct 13, 2020, $1.1M — Better Capital, Stanford Angels & Entrepreneurs, Whiteboard Capital, First Cheque

## Investors

- Better Capital — Seed
- Stanford Angels & Entrepreneurs (https://capitalatlas.ai/funds/stanford-angels-entrepreneurs) — Seed
- Whiteboard Capital (https://capitalatlas.ai/funds/whiteboard-capital) — Seed
- First Cheque (https://capitalatlas.ai/funds/first-cheque) — Seed