# Transitiv

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/transitiv

- Industry: Software
- Headquarters: Atlanta, US
- Website: www.transitiv.io
- Total disclosed funding: $1.7M
- Latest round: Seed (Nov 11, 2019)
- Investors on record: 1

## About

Transitiv, Inc. delivers advanced analytics and data warehousing solutions tailored for franchise businesses, enabling them to optimize operations through actionable insights derived from diverse data sources.Founded in 2016 and headquartered in Atlanta, US, Transitiv, Inc. specializes in analytics solutions for franchises. The company was co-founded by Ashley Messer, who has a background in technology and entrepreneurship. In November 2019, Transitiv raised USD 1.7 mn in Seed funding from Vocap Investment Partners, representing their first investment round. The funding will support the expansion of their product offerings and enhance service delivery to clients.Transitiv specializes in analytics and data warehousing solutions designed specifically for franchise businesses. Their core offering enables franchises to integrate disparate data sources and transform raw data into actionable insights, enhancing decision-making processes across the organization. By providing customized analytics tools, Transitiv addresses the unique challenges faced by franchises, such as monitoring performance metrics, identifying top and under-performing locations, and tracking operational efficiency against set targets. The services are utilized by various franchises across multiple sectors, including retail and food services, allowing business owners and franchisees to make data-driven decisions with ease. Transitiv's solutions are available to customers in North America and select international markets, catering to a diverse client base that values tailored analytics and data solutions.Transitiv generates revenue through subscription-based models, where franchise clients pay for access to their suite of analytics and data warehousing services. The business model fosters long-term partnerships with clients, as franchises benefit from ongoing analytics support and continuous updates to the platform. Clients typically engage with Transitiv through various pricing plans that correspond to the scale and complexity of their data needs. While specific pricing details for each subscription tier are not provided, the services offered include access to comprehensive performance monitoring tools and insights that facilitate improved operational strategies. This structured transaction model ensures that franchisees receive relevant metrics and coaching support, enhancing overall franchise performance and driving revenue growth for both the franchise and Transitiv.Following their Seed funding round in November 2019, which raised USD 1.7 mn, Transitiv plans to enhance its product line by introducing new analytics tools specifically designed for emerging markets. The company aims to expand into the European and Asian franchise markets by 2023, leveraging insights gained from their existing client base. The recent funding will be allocated towards research and development, ensuring that Transitiv can meet the evolving needs of its clients and enhance its service offerings.

## Funding rounds

- Seed, Nov 11, 2019, $1.7M — Vocap Investment Partners

## Investors

- Vocap Investment Partners (https://capitalatlas.ai/funds/vocap-investment-partners) — Seed