# TraffIQ

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/traffiq

- Industry: Internet
- Headquarters: New York, US
- Website: www.traffiq.com
- Total disclosed funding: $18M
- Latest round: Series B (Aug 9, 2010)
- Investors on record: 3

## About

TraffIQ operates as a domain name marketplace, providing innovative branding solutions and domain acquisition services across diverse industries worldwide. It specializes in a vast selection of brandable domains and associated services for businesses.Founded in 2006 and headquartered in New York, US, TraffIQ is a domain marketplace focused on branding and domain acquisition. It has completed 4 deals, with the most recent being a Series B funding round on November 12, 2013, where it raised USD 4.00 mn from investors including Court Square Ventures, GSA Venture Partners, and Grotech Ventures. The firm currently holds a valuation of USD 18.34 mn.Traffiq.com offers a comprehensive suite of services aimed at enhancing branding and domain name acquisition for businesses across various industries. The core product offerings include a marketplace for over 300,000 brandable domains, featuring one-word domains and modern extensions such as .ai, .io, and .xyz. The platform allows users to purchase domains instantly and facilitates naming contests where clients can collaborate with branding experts to generate unique name ideas. Additionally, Traffiq provides trademark services to help protect brand identities, AI-powered name generators for quick ideation, and logo design services to create visually appealing brand assets. These services cater to startups and established organizations seeking to improve their online presence and brand recognition in global markets, including North America, Europe, and Asia-Pacific.Traffiq generates revenue primarily through the sale of domain names and associated branding services. The transaction structure is based on direct sales to consumers and businesses, with clients purchasing domain names outright or engaging in managed contests for custom name generation. The pricing model for domain names reflects their perceived value, with premium domains priced at competitive levels, such as the highlighted domain Traffiq.com available for USD 22,949. Additional revenue streams may arise from logo design services and trademark registration, further enhancing the value proposition for clients. The firm’s commitment to customer satisfaction is underscored by its purchase protection policy, which assures clients a full refund in the rare event that a domain cannot be transferred.While specific upcoming products or services have not been disclosed, the firm seeks to enhance its offerings and expand into new global markets. The recent Series B funding is likely aimed at supporting these initiatives, alongside the potential growth of its brand-centric services. TraffIQ will continue to strengthen its positioning in existing markets while exploring opportunities in emerging regions to increase its service accessibility and client base.

## Funding rounds

- Series B, Aug 9, 2010, $4M — Grotech Ventures, Court Square Ventures, GSA Venture Partners
- Series B, Aug 5, 2009, $10M — Grotech Ventures, Court Square Ventures, GSA Venture Partners
- Series A, Sep 6, 2006, $4M — Court Square Ventures

## Investors

- Court Square Ventures (https://capitalatlas.ai/funds/court-square-ventures) — Series A, Series B
- Grotech Ventures (https://capitalatlas.ai/funds/grotech-ventures) — Series B
- GSA Venture Partners (https://capitalatlas.ai/funds/gsa-venture-partners) — Series B