# TradePlus24

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tradeplus24

- Industry: Financial Services
- Headquarters: Zurich, Switzerland
- Website: www.tp24group.com
- Latest round: Series A (Feb 8, 2019)
- Investors on record: 3

## About

TradePlus24 AG is a financial technology company specializing in providing flexible funding solutions tailored for small to medium-sized enterprises (SMEs), enhancing their operational stability and growth potential.Founded in 2016 and headquartered in Zurich, Switzerland, TradePlus24 AG focuses on delivering innovative financial solutions for SMEs. The company has successfully completed 10 deals, with its most recent transaction occurring on July 19, 2023, when it raised GBP 345.000 mn in a VENTURE DEBT round led by Barclays and M&G Investments. The total amount raised by the company is GBP 25.000 mn. The firm was co-founded by Martijn C. and Matthias Kribbel, with Ben James serving as the current CEO.TP24 specializes in providing tailored financial solutions aimed at addressing the unique funding needs of small to medium-sized enterprises (SMEs). Their core product offerings include flexible business loans and lines of credit designed to empower companies by improving their cash flow, enabling growth, and supporting operational stability. These financial products have been strategically developed to meet the requirements of diverse industries including retail, construction, and technology, serving a wide client base across multiple geographical markets such as the United Kingdom, Germany, and Australia. By offering quick access to funds and streamlined application processes, TP24 enhances the financial agility of its customers, which include startups and established businesses seeking to optimize their financial strategies.The revenue model of TP24 is structured around the provision of financial products that cater primarily to the SME sector. Transactions typically involve direct lending to businesses, where clients apply for loans or lines of credit based on their operational needs. The company operates on a fee-based structure, charging interest rates on the principal amount borrowed. Clients may engage in a transaction involving a business loan, where they receive a lump sum upfront and repay it over a predetermined schedule with accrued interest. This structure facilitates a straightforward revenue generation model, allowing TP24 to sustain its operations while serving a growing portfolio of businesses requiring financial support for their ventures. The company's flagship offerings are designed to ensure competitive pricing that aligns with the market demands and financial capabilities of its clientele.In July 2023, TradePlus24 AG raised GBP 345.000 mn in VENTURE DEBT funding to expand operations and its business reach. The company plans to develop new financial products aimed at enhancing its service offerings to SMEs. Additionally, TradePlus24 AG is targeting expansion into new markets, with specific plans announced to enter additional regions across Europe and the Asia-Pacific by the end of 2024. The recent funding will be used to support these initiatives, enabling the company to strengthen its market presence and enhance its product suite.

## Funding rounds

- Series A, Feb 8, 2019 — Credit Suisse Entrepreneur Capital, Redstone, SIX Fintech Ventures
- Series A, Nov 21, 2017 — Credit Suisse Entrepreneur Capital

## Investors

- Credit Suisse Entrepreneur Capital (https://capitalatlas.ai/funds/credit-suisse-entrepreneur-capital) — Series A
- Redstone (https://capitalatlas.ai/funds/redstone) — Series A
- SIX Fintech Ventures (https://capitalatlas.ai/funds/six-fintech-ventures) — Series A