# TrademarkNow

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/trademarknow

- Industry: Software
- Headquarters: Helsinki, Finland
- Website: www.trademarknow.com
- Total disclosed funding: $7M
- Latest round: Series B (Oct 3, 2017)
- Investors on record: 5

## About

TrademarkNow Oy specializes in AI-driven trademark solutions to streamline trademark registration and monitoring for businesses globally, enhancing the efficiency of brand protection processes.TrademarkNow Oy was founded in 2012 and is headquartered in Helsinki, Finland. The company provides innovative trademark solutions and has successfully completed 6 deals, with its most recent deal occurring on August 27, 2020, when it was acquired by Corsearch, Inc. from multiple investors including Balderton Capital and Karma Ventures. Heikki Vesalainen is the founder, while Mikael Kolehmainen currently serves as the CEO. Since its inception, the company has focused on enhancing trademark management through technology.TrademarkNow, powered by Corsearch, offers a comprehensive suite of AI-driven trademark solutions designed to facilitate the trademark registration and monitoring process for businesses globally. Their core offerings include trademark screening, searching, and watching services, which enable users to generate potential brand names, check their viability, and monitor for potential infringements. This platform leverages advanced artificial intelligence and image recognition technology to provide tools such as NameCheck™, LogoCheck™, and ExaMatch, enhancing trademark research across a substantial number of global databases. TrademarkNow serves over 5,000 legal and brand protection professionals worldwide, aiming to improve the efficiency of trademark management for corporations, law firms, and IP professionals.In 2023, TrademarkNow reported a revenue of EUR 6,587,698.20 with an EBITDA of EUR 3,190,101, reflecting its subscription-based revenue model that provides clients with access to a range of services through various pricing plans tailored to different business needs.Following its acquisition in August 2020, TrademarkNow plans to utilize the recent EUR 2.00 mn Venture Debt funding led by Finnvera to enhance its product offerings and expand its market presence. The company is focusing on developing new AI-driven features aimed at improving trademark management, with plans to launch these enhancements in the next year. Additionally, TrademarkNow is targeting expansion into new geographic regions, specifically North America and Asia, by 2024, as part of its growth strategy.

## Funding rounds

- Series B, Oct 3, 2017, $3.5M — Balderton Capital, Karma Ventures, Montiko GmbH
- Series A, May 6, 2014, $3.5M — Balderton Capital, Tekes Venture Capital, Lifeline Ventures

## Investors

- Balderton Capital (https://capitalatlas.ai/funds/balderton-capital) — Series A, Series B
- Tekes Venture Capital — Series A
- Lifeline Ventures (https://capitalatlas.ai/funds/lifeline-ventures) — Series A
- Karma Ventures (https://capitalatlas.ai/funds/karma-ventures) — Series B
- Montiko GmbH — Series B