# Tonsser

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tonsser-aps

- Industry: Travel & Leisure
- Headquarters: Copenhagen, Denmark
- Website: www.tonsser.com
- Total disclosed funding: $11M
- Latest round: Series A (Dec 5, 2018)
- Investors on record: 4

## About

Tonsser ApS is a Danish technology company focused on enhancing the football experience for amateur players through its innovative app, which allows users to track performance, build profiles, and engage with the football community.Founded in 2013 in Copenhagen, Denmark, Tonsser ApS provides a platform for amateur football players to showcase their skills. The company has raised a total of DKK 41 million in SERIES A funding as of December 2018, with notable investments from Alven, SEED Capital, and Wellington Partners. The co-founders include Jonas Spott, Peter Holm, and Simon Hansen, with Peter Holm currently serving as CEO. The firm has completed three funding deals to date.Tonsser operates a comprehensive football app designed specifically for next-generation athletes, empowering players to enhance their skills and visibility in the sport. Users can create personalized football profiles, track match performances, collect highlights, and analyze statistics. The app features the Tonsser Rating, enabling users to evaluate their abilities against peers. Furthermore, it fosters a community-driven environment where users can support one another and vote for MVPs, enhancing visibility and engagement.Tonsser generates revenue primarily through user interactions within its app ecosystem. Revenue streams include partnerships with football clubs, scouts, and academies, which facilitate talent identification and development in amateur football. The app may also offer premium membership options for enhanced features or exclusive access to scouting events. Specific pricing plans have not been disclosed, but the business model is centered around fostering talent and enhancing user visibility, thereby creating revenue opportunities through increased engagement and participation in scouting events.Following its SERIES A funding round in December 2018, in which Tonsser ApS raised DKK 41 million, the company plans to develop new features within its app to enhance user experience. Additionally, Tonsser aims to expand its presence in European markets, targeting regions where amateur football is prominent. This expansion will be supported by the recent funding, which is allocated to product development and market outreach initiatives.

## Funding rounds

- Series A, Dec 5, 2018, $6.3M — Wellington Partners, Alven, SEED Capital
- Seed, Jul 6, 2017, $2.9M — Wellington Partners, PreSeed Ventures, SEED Capital
- Seed, Jun 8, 2016, $2M — Wellington Partners, SEED Capital

## Investors

- Wellington Partners (https://capitalatlas.ai/funds/wellington-partners) — Seed, Series A
- SEED Capital (https://capitalatlas.ai/funds/seed-capital) — Seed, Series A
- PreSeed Ventures (https://capitalatlas.ai/funds/preseed-ventures) — Seed
- Alven (https://capitalatlas.ai/funds/alven) — Series A