# Tongzhuo Game

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tongzhuo-game

- Industry: Software
- Headquarters: Beijing, China
- Website: www.tongzhuogame.com
- Latest round: Series B (Feb 9, 2018)
- Investors on record: 5

## About

Tongzhuo Game is a company focusing on creating interactive mini-games that enhance social engagement, allowing players to connect and enjoy gaming experiences together across different locations.Founded in 2016, Tongzhuo Game operates from its headquarters in Beijing, China and specializes in developing interactive gaming experiences. The company has completed five deals, with the most recent occurring on March 23, 2020. The founder, Yanchen Zhu, has a history in the gaming industry, contributing to the company's innovative approach to social gaming.???? (Tongzhuo Games) specializes in interactive mini-games designed for social engagement, enabling players to connect and enjoy gaming experiences together regardless of their location. The company's core offerings include a diverse range of casual games that promote teamwork, competition, and friendly interaction, thereby addressing the increasing demand for social gaming solutions among both casual and dedicated gamers. These games are strategically designed to provide entertainment and foster connections among users, catering to a broad demographic that includes individuals seeking recreational activities, families, and friends looking to engage in leisure time together. The company’s products are primarily marketed towards users in the Asian Pacific region, with a particular focus on markets such as China, Japan, and South Korea, where mobile and online gaming continue to experience robust growth.???? generates revenue through a combination of direct-to-consumer transactions and possible partnerships with other gaming platforms. The company utilizes a subscription model that allows users to access premium content and features within their games, enhancing the overall gaming experience. Additionally, there may be opportunities for in-game purchases, which provide users with the ability to buy special items or enhancements that improve their gameplay. Pricing structures typically include various tiers, enabling customers to select a plan that fits their gaming preferences and budgets. The flagship products within the company’s portfolio are poised to leverage these transactional models, ensuring sustained engagement and revenue generation from their dedicated user base.Moving forward, Tongzhuo Game plans to launch new products designed to enhance user experience, with specific release dates yet to be announced. The company aims to expand into additional markets across Asia, including Thailand and Vietnam, by 2023. Recent funding from Aliyun Investment, secured on March 23, 2020, will be utilized to support these initiatives and strengthen their product development efforts.

## Funding rounds

- Series B, Feb 9, 2018 — SAIF Partners, Qiming Venture Partners
- Series A, Nov 16, 2017 — Atom Ventures, Ether Capital
- Angel, Feb 6, 2017 — East Lake Ventures

## Investors

- East Lake Ventures (https://capitalatlas.ai/funds/east-lake-ventures) — Angel
- Atom Ventures (https://capitalatlas.ai/funds/atom-ventures) — Series A
- Ether Capital (https://capitalatlas.ai/funds/ether-capital) — Series A
- SAIF Partners (https://capitalatlas.ai/funds/saif-partners) — Series B
- Qiming Venture Partners (https://capitalatlas.ai/funds/qiming-venture-partners) — Series B
