# TNH Digital Health

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tnh-digital-health

- Industry: Healthcare IT
- Headquarters: Brazil
- Website: www.vitalk.com.br
- Total disclosed funding: $6.4M
- Latest round: Series A (Nov 5, 2021)
- Investors on record: 5

## About

TNH Digital Health focuses on enhancing health and wellness through innovative dietary supplements and functional foods. Their products are designed to improve users' quality of life and cater to various health needs.Founded in 2013, TNH Digital Health operates out of Brazil and specializes in health and wellness products. The company has undergone strategic changes, including its acquisition by GPBR Participações LTDA. in April 2022, aimed at expanding its service offerings. The CEO is Michael Kapps, and the founder is Tin Ho.VitalK specializes in the development of innovative health and wellness products designed to enhance the quality of life for its users. The company’s core offerings include dietary supplements and functional foods that cater to various health needs, such as immune support, digestive health, and overall vitality. These products are formulated using scientifically backed ingredients, targeting both individual consumers and health-conscious clients. VitalK serves a diverse clientele ranging from retail health stores to direct consumers across various geographical markets, including Brazil and select international markets in Latin America. The company's commitment to quality and efficacy has positioned it as a trusted provider in the health supplement industry, making it a preferred choice for health professionals and consumers alike.VitalK operates on a revenue model that integrates both B2B and direct-to-consumer sales channels. The company generates revenue through the sale of its flagship dietary supplements and functional foods, establishing partnerships with retailers and distributors to broaden its market reach. Clients engage in transactions that often involve bulk purchases for resale, while individual consumers can access products through direct online sales or retail outlets. Pricing plans are structured to accommodate various market segments, ensuring accessibility while reflecting the quality and efficacy of the products offered. The emphasis on building long-term relationships with both retailers and consumers aids in sustaining revenue growth and enhancing brand loyalty.Following its most recent funding round of BRL 24.000 mn in April 2022, TNH Digital Health plans to utilize this capital to expand its offerings with on-demand content and clinical monitoring. The company is also strategizing to launch new products designed to enhance user engagement and health outcomes. Additionally, TNH aims to penetrate new geographical markets, with a focus on expanding its presence in Latin America by late 2023.

## Funding rounds

- Series A, Nov 5, 2021, $4.4M — Valor Capital Group, Vox Capital, Goodwater Capital, Green Rock
- Series A, Sep 23, 2019, $2M — Valor Capital Group, VidaLink

## Investors

- Valor Capital Group (https://capitalatlas.ai/funds/valor-capital-group) — Series A
- VidaLink — Series A
- Vox Capital (https://capitalatlas.ai/funds/vox-capital) — Series A
- Goodwater Capital (https://capitalatlas.ai/funds/goodwater-capital) — Series A
- Green Rock (https://capitalatlas.ai/funds/green-rock) — Series A
