# TinyPulse

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tinypulse

- Industry: Software
- Headquarters: Seattle, US
- Website: www.tinypulse.com
- Total disclosed funding: $3.5M
- Latest round: Series A (Jan 1, 2015)
- Investors on record: 2

## About

TinyPulse is a software company specializing in employee feedback and engagement solutions that enhance workplace culture, improve retention, and boost overall performance through real-time feedback and recognition tools.Founded in 2012, TinyPulse operates from its headquarters in Seattle, US. The company provides a platform for collecting employee feedback, fostering transparent communication, and promoting engagement within organizations. David Niu, who also serves as CEO, founded TinyPulse and has a history of entrepreneurial endeavors. The company has secured three funding rounds, culminating in an Add-on funding round in July 2021, where it raised USD 8.80 mn led by Limeade, Inc., bringing the total amount raised to USD 6.00 mn.TINYpulse by WebMD Health Services offers an innovative employee feedback and engagement software solution designed to enhance company culture, boost employee retention, and elevate performance through comprehensive feedback mechanisms. The core product facilitates improved communication, transparency, and recognition within organizations, allowing employers to accurately gauge employee sentiment and engagement levels. TINYpulse’s offerings include tools for real-time feedback, peer recognition through the "Cheers for Peers" feature, onboarding solutions, and suggestion platforms, all of which empower employees to share their thoughts and experiences openly. The software primarily serves a global client base across various industries, engaging companies in North America, Europe, and Asia to cultivate a positive workplace environment.TINYpulse operates under a subscription-based revenue model, wherein clients enter agreements granting access to the platform’s features and tools. Transactions are primarily B2B, with organizations paying for tiered subscriptions based on user numbers or service levels. Each subscription plan accommodates different organizational sizes and needs, providing options for customized engagement strategies. Clients are generally billed annually, allowing for effective budgeting for the ongoing use of TINYpulse’s employee engagement solutions. Additionally, partnerships with organizations seeking to enhance their employee experience through TINYpulse contribute to its revenue stream, reinforcing the platform's value in promoting workplace well-being.TinyPulse aims to leverage the acquisition by Limeade, Inc. to expand its customer base significantly. The recent funding from the acquisition is expected to facilitate the development of new products and enhance existing offerings. While specific new product launches have not been disclosed, the company is poised to explore new geographic markets, particularly aiming for growth in regions beyond its current North American and European presence. This strategic direction is set to unfold in the upcoming years, aligning with the overall goal of broadening market reach and enhancing service offerings.

## Funding rounds

- Series A, Jan 1, 2015, $3.5M — Baseline Ventures, Harrison Metal

## Investors

- Baseline Ventures (https://capitalatlas.ai/funds/baseline-ventures) — Series A
- Harrison Metal (https://capitalatlas.ai/funds/harrison-metal) — Series A