# Tinyclues

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tinyclues

- Industry: Marketing/Advertising
- Headquarters: Paris, France
- Website: www.tinyclues.com
- Total disclosed funding: $27M
- Latest round: Series C (Feb 19, 2020)
- Investors on record: 4

## About

Tinyclues SAS specializes in AI-powered marketing solutions, helping brands optimize their customer relationships through advanced data analytics and campaign automation.Founded in 2010 in Paris, France, Tinyclues SAS focuses on enhancing marketing strategies for businesses. The company was recently acquired by Splio SAS/D-AIM, SARL in March 2023, enabling it to strengthen its position in AI-driven customer relationship management (CRM). Jakob Haesler, the founder, has a history of leading innovative ventures in digital marketing.Tinyclues SAS provides a suite of AI-driven marketing solutions, designed to improve customer engagement and retention for businesses. Their core offerings include campaign automation and predictive analytics, allowing brands to tailor customer interactions effectively. The platform caters to various sectors, particularly retail and e-commerce, and serves a diverse clientele, which includes over 500 brands across Europe and beyond.Tinyclues SAS operates on a subscription-based revenue model, offering access to its marketing solutions through tiered licensing agreements. These services include marketing automation and customer data management, enabling clients to enhance their marketing strategies. Revenue is consistently generated through these subscriptions, as businesses aim to optimize customer engagement and retention metrics.With the acquisition by Splio SAS/D-AIM, SARL, Tinyclues SAS is positioned to expand its offerings and grow its market share in AI-powered CRM. The company aims to develop new products that leverage AI for deeper customer insights and predictive capabilities. Targeting expansion into new geographic markets across Europe, the company plans to utilize recent funding from the Series C round, which raised EUR 5.000 mn on March 13, 2023, to support these initiatives and solidify its leadership in the industry.

## Funding rounds

- Series C, Feb 19, 2020, $5.4M — Elaia Partners, ISAI, EQT
- Series C, Mar 12, 2018, $15M — EQT, Alven, Elaia Partners, ISAI
- Series A, Dec 10, 2015, $4.7M — Alven, Elaia Partners, ISAI
- Seed, Nov 12, 2013, $1.9M — Elaia Partners, ISAI

## Investors

- Elaia Partners (https://capitalatlas.ai/funds/elaia-partners) — Seed, Series A, Series C
- ISAI (https://capitalatlas.ai/funds/isai) — Seed, Series A, Series C
- Alven (https://capitalatlas.ai/funds/alven) — Series A, Series C
- EQT (https://capitalatlas.ai/funds/eqt) — Series C