# TianyanTV

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tianyantv

- Industry: Internet
- Headquarters: Beijing, China
- Website: www.tianyantv.com
- Latest round: Seed (Oct 21, 2016)
- Investors on record: 1

## About

TianyanTV is a multimedia streaming platform that provides diverse video content, focusing on entertainment, educational programming, and tailored media solutions for individual consumers and businesses.TianyanTV, founded in 2015 in Beijing, China, operates as a multimedia streaming platform, delivering various video content. Weishu Mo serves as both CEO and Founder. The company raised Seed funding in October 2016 from Tsing Capital, marking its first significant investment opportunity.TianyanTV operates as a multimedia streaming platform, offering a range of services designed to provide users with access to diverse video content. The core product focuses on streaming various entertainment, educational, and informational programming, catering to both individual consumers and businesses seeking media solutions. The platform aims to address the growing demand for accessible and high-quality video content, enhancing user engagement through innovative features such as personalized recommendations and user-friendly navigation. The primary clientele includes consumers seeking entertainment, educational institutions utilizing the platform for instructional content, and businesses aiming to leverage video for marketing or internal training purposes. Geographically, TianyanTV's offerings target markets in Asia and select regions in Europe, reflecting a strategic approach to capture audiences in areas with high digital media consumption.Revenue generation for TianyanTV is primarily derived from subscription models and partnerships with content providers. Clients typically engage through tiered subscription plans that offer varying access levels to exclusive content, with options for both individual users and institutional clients. For instance, educational institutions might opt for a tailored subscription that includes additional resources and tools for classroom integration, while general consumers subscribe for access to a broader library of entertainment features. The company maintains a direct-to-consumer sales approach, allowing for streamlined transactions and an engaging user experience. Pricing structures are designed to accommodate different usage needs, ensuring that both individual and business clients find suitable options for their viewing preferences and operational requirements.In the near future, TianyanTV plans to enhance its platform by launching new products tailored to meet the evolving demands of users. The company aims to expand its reach into additional Asian markets and selected European regions by the end of 2023. The Seed funding raised in October 2016 will be utilized to support these growth initiatives, enabling the company to improve its service offerings and enhance user engagement.

## Funding rounds

- Seed, Oct 21, 2016 — Tsing Capital

## Investors

- Tsing Capital (https://capitalatlas.ai/funds/tsing-capital) — Seed
