# Threedium

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/threedium

- Industry: Software
- Headquarters: London, UK
- Website: www.threedium.co.uk
- Total disclosed funding: $12M
- Latest round: Series A (Aug 1, 2023)
- Investors on record: 9

## About

Threedium Limited offers innovative 3D and augmented reality solutions that enhance ecommerce experiences for brands, utilizing cutting-edge technologies to engage consumers.Founded in 2017, Threedium Limited, based in London, UK, specializes in advanced 3D and AR solutions for ecommerce. The company was co-founded by Dusan Odobasic, Lode Groosman, and Xose Cañizares, and is currently led by CEO Mike Charalambous. Threedium has completed five funding rounds, with their most recent deal occurring on August 1, 2023, where they raised GBP 8.27 million in a Series A round. The funding round was co-led by Interpublic Group and OLMA Private Equity, with additional participation from Reflexive Capital and returning investors. This funding values Threedium at GBP 36.72 million post-money.Threedium specializes in providing advanced 3D and augmented reality (AR) solutions aimed at enhancing the ecommerce experience for global brands. Their core offerings include 3D product configurators, immersive 3D viewers, and virtual try-on technologies that allow consumers to interact with products in detail. Threedium serves clients such as Cartier, Fendi, and Mercedes-Benz across various sectors, including jewelry, beauty, automotive, and apparel, focusing its marketing efforts in North America, Europe, and Asia.Threedium generates revenue through a subscription-based model that offers access to its suite of Software as a Service (SaaS) tools, enabling brands to integrate 3D functionalities into their ecommerce platforms. Clients engage Threedium to implement customized immersive experiences, including interactive product configurators and 3D banner ads, which enhance customer engagement and conversion rates. Their pricing structure includes various tiers based on service scope, allowing brands to select packages suited to their needs.In August 2023, Threedium Limited raised GBP 8.27 million in Series A funding, which will be used to support product research and development, spatial computing initiatives, and the creation of online 3D content. The company plans to expand its presence in new markets, particularly targeting additional regions in North America and Asia by 2024. These efforts aim to reinforce Threedium's position in the evolving ecommerce landscape and drive further growth.

## Funding rounds

- Series A, Aug 1, 2023, $11M — Interpublic Group of Companies, Inc., OLMA Capital Management, Lyra Ventures, Kinisis Ventures, EdenBase, ConsenSys Mesh, Reflexive Capital
- Seed, Oct 17, 2019, $1.1M — High-Tech Gruenderfonds, Kinisis Ventures, Sandhutch Ltd.

## Investors

- High-Tech Gruenderfonds (https://capitalatlas.ai/funds/high-tech-gruenderfonds) — Seed
- Kinisis Ventures (https://capitalatlas.ai/funds/kinisis-ventures) — Seed, Series A
- Sandhutch Ltd. — Seed
- Interpublic Group of Companies, Inc. — Series A
- OLMA Capital Management (https://capitalatlas.ai/funds/olma-capital-management) — Series A
- Lyra Ventures (https://capitalatlas.ai/funds/lyra-ventures) — Series A
- EdenBase (https://capitalatlas.ai/funds/edenbase) — Series A
- ConsenSys Mesh (https://capitalatlas.ai/funds/consensys-mesh) — Series A
- Reflexive Capital (https://capitalatlas.ai/funds/reflexive-capital) — Series A