# Thoughtful Automation

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/thoughtful-automation

- Industry: Software
- Headquarters: Austin, US
- Website: www.thoughtful.ai
- Total disclosed funding: $18M
- Latest round: Series A (Jul 18, 2024)
- Investors on record: 2

## About

Founded in 2020 in Austin, US, Thoughtful Automation Inc. provides advanced AI-driven revenue cycle management solutions for healthcare organizations. The company was co-founded by Alex Zekoff (CEO) and Dan Parsons (CXO). In Q2 2025, Thoughtful Automation Inc. raised growth capital funding from New Mountain Capital.

Thoughtful Automation Inc. specializes in AI-powered revenue cycle management (RCM) solutions designed to streamline and enhance the financial processes of healthcare providers. Their main offerings include a suite of fully human-capable AI Agents, such as EVA for eligibility verification, PAULA for prior authorizations, and CAM for claims processing. These agents automate critical tasks such as eligibility checks, authorization requests, coding, claims processing, and payment posting, thereby aiming to reduce operational costs and improve efficiency in revenue collection. The company primarily serves healthcare organizations, including dental practices, hospitals, and outpatient facilities, across several geographical markets, including the United States and other regions seeking advanced healthcare technology solutions. With a commitment to compliance and security, Thoughtful ensures that its products seamlessly integrate with existing healthcare applications, thereby delivering significant operational improvements and enhanced financial outcomes for its clients.

Thoughtful Automation generates revenue through performance-based contracts that guarantee cost reductions and improved financial metrics for its clients. The revenue model is primarily structured around subscription plans that provide access to its suite of AI-powered agents, with an emphasis on a 1.5% Cost to Collect guarantee for the flagship Quantum Plan. Transactions typically involve healthcare providers entering into agreements to utilize these AI Agents for end-to-end revenue cycle management, leading to increased speed in collections and reduced claims denials. The pricing structure aligns with the value delivered to clients, ensuring that providers can focus on patient outcomes while benefiting from improved financial performance. By consolidating multiple RCM functions into one integrated platform, Thoughtful aims to enhance client engagement and support long-term partnerships within the healthcare industry.

In Q2 2025, Thoughtful Automation Inc. raised an undisclosed amount of growth capital funding from new investor New Mountain Capital, which will be utilized to advance its next phase of growth and further accelerate automation and AI adoption. The company is focused on designing and launching new products aimed at enhancing its AI capabilities and expanding into additional markets, specifically targeting regions in North America and Europe. These expansions are anticipated to occur within the next few years, in line with the company’s strategic growth initiatives.

## Funding rounds

- Series A, Jul 18, 2024, $13M — TriplePoint Capital, Drive Capital
- Seed, Sep 23, 2021, $5M — Drive Capital

## Investors

- Drive Capital (https://capitalatlas.ai/funds/drive-capital) — Seed, Series A
- TriplePoint Capital (https://capitalatlas.ai/funds/triplepoint-capital) — Series A