# ThisNext

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/thisnext

- Industry: Retail
- Headquarters: Santa Monica, US
- Website: www.thisnext.com
- Total disclosed funding: $8.7M
- Latest round: Series C (Feb 1, 2010)
- Investors on record: 3

## About

ThisNext, Inc. is a lifestyle retail company that curates and sells unique home decor, fashion accessories, and children's products, enhancing everyday living experiences for consumers.ThisNext, Inc. specializes in lifestyle products and was founded in Santa Monica, US. The company has not undergone any noted pivots in strategy and does not have mentioned subsidiaries. It has been involved in 5 deals, with its most recent funding round occurring on July 21, 2010, when it raised USD 1.20 mn in a SERIES C round from investors including Anthem Venture Partners, Clearstone Venture Partners, and Lightspeed Venture Partners. The total amount raised by the company is USD 1.20 mn.ThisNext primarily offers a diverse range of lifestyle products spanning categories such as home decor, beauty, food, and children's items. Their core product offerings include vintage-style furniture, kitchenware, fashion accessories, and unique decorative items designed to enhance everyday living spaces. For instance, the brand features products like the Vintage Style Ladies Vanity Dressing Table, Peacocks Tea Set, and Teddy Ruxpin Interactive Storytelling Bear, which cater to both aesthetic and functional needs of consumers. The company targets a broad customer base including individual consumers looking for distinctive home furnishings and gifts, as well as families in search of engaging products for children. The offerings are marketed primarily in North America and Europe, where consumers appreciate artisanal designs and curated lifestyle selections.The revenue model for ThisNext revolves around direct-to-consumer sales, with products sold through both their online platform and curated retail partnerships. Transactions typically involve customers purchasing items directly from the website, where a range of products is displayed at set prices. Flagship products include popular home furnishings and unique collectibles, which appeal to a design-conscious audience. The pricing structures reflect the quality and exclusivity of the items, often featuring premium price points for signature offerings such as the Luminescence Peacock Tea Set and the Vintage Sun Dress. The company's revenue is generated through these direct sales, providing a straightforward transaction process that connects the brand directly with its consumers.In July 2010, ThisNext, Inc. raised USD 1.20 mn, a portion of which is expected to support the launch of innovative products aimed at enhancing the customer experience. The company is also exploring expansion into European markets to increase its customer base by the end of 2011.

## Funding rounds

- Series C, Feb 1, 2010, $1.2M — Clearstone Venture Partners, Lightspeed Venture Partners, Anthem Venture Partners
- Series B, Jan 29, 2008, $5M — Clearstone Venture Partners, Anthem Venture Partners
- Series A, Feb 1, 2006, $2.5M — Clearstone Venture Partners, Anthem Venture Partners

## Investors

- Clearstone Venture Partners (https://capitalatlas.ai/funds/clearstone-venture-partners) — Series A, Series B, Series C
- Anthem Venture Partners (https://capitalatlas.ai/funds/anthem-venture-partners) — Series A, Series B, Series C
- Lightspeed Venture Partners (https://capitalatlas.ai/funds/lightspeed-venture-partners) — Series C